MSN's new contextual ad program now has a name, ContentAds, and a launch date of 2006.
The name and launch date were revealed in the description of the "Introducing AdCenter" session at Microsoft's upcoming Mix06 conference.
MSN wouldn't reconfirm the name and date, providing only this statement:
We recognize the strategic importance of syndication and contextual advertising.
For more details, see my extended write-up at JenSense.
The Original Search Marketing Event is Back!
SES Denver (Oct 16) offers an intense day of learning all the critical aspects of search engine optimization (SEO) and paid search advertising (PPC). The mission of SES remains the same as it did from the start - to help you master being found on search engines. Register today!