At ClickZ's Online Video Advertising Forum, the word "engagement" hasn't been mentioned without something along the lines of "forgive me for using the term " immediately proceeding. Is using the term a little too "teacher's pet" or is there true dissention in the phrase attached to the objective of every brand messaging?
Save up to $400! Register now for SES New York 2012, the Leading Search & Social Marketing Event, taking place March 19-23. Google's Digital Marketing Evangelist Avinash Kaushik will keynote. Hurry, pre-agenda rate expires March 2!
