Rand over at SEOMoz has a great write up on Long List of Link Searches where he goes through a sample client and how he would approach the competitive intelligence aspect of the SEO research. This is a must read for any SEO because he goes through "the obvious," some "advanced operators," "alternative search sources," "directory search terms," "blog & forum searches," and "submit type searches." The best part is that this is a practical example that gives you actionable items to run through in your own SEO practices. Gotta love Rand for doing this, most would not.
Save up to $400! Register now for SES New York 2012, the Leading Search & Social Marketing Event, taking place March 19-23. Google's Digital Marketing Evangelist Avinash Kaushik will keynote. Hurry, pre-agenda rate expires March 2!