In yet another sign that search marketing is now mainstream marketing, Ad Age Digital's newest columnist is none other than search guru Danny Sullivan. In his first column, "What makes search magical," Danny reminds us that just because Google is getting into every medium, search still has something special: a "desire-cast."
Meet Your Favorite Search Engine Watch Contributors
Many of SEW's leading expert contributors will be at ClickZ Live, the new online and digital marketing event kicking off in New York (March 31-April 3). Hear from the likes of: Thom Craver, Josh Braaten, Lisa Barone, Simon Heseltine, Josh McCoy, Lisa Raehsler, Greg Jarboe, Dan Cristo, Joseph Kerschbaum, John Gagnon, Eric Enge and more!