In today's By the Numbers column, "The Impact of User Registration on Generating Real Estate Leads," Eric Enge discusses changes to lead generation strategies in the real estate industry. He explains that while real estate sales are a large, highly fragmented market that evolved around control of data through the Multiple Listing Service, the Web has jarred this system with its premise that information should be freely available online.
The Original Search Marketing Event is Back!
SES Denver (Oct 16) offers an intense day of learning all the critical aspects of search engine optimization (SEO) and paid search advertising (PPC). The mission of SES remains the same as it did from the start - to help you master being found on search engines. Early Bird rates extended through Sept 19. Register today!