Ask.com Carrying IAC Through Tough Times?
Ask.com’s strong performance is helping offset a rough quarter on parent IAC, driven largely by a troubled mortgage industry’s impact on its real estate and lending businesses.
During a conference call yesterday, IAC officials said the company’s media and advertising sector revenue — which includes Ask.com and Citysearch –increased by 40 percent during the quarter. That segment’s operating income before amortization was $27.6 million, about $12 million more than the year-ago period, reports ClickZ News.
During the call, COO Doug Lebda said the company’s next move in search “is to rebuild and redeploy the infrastructure of the core search engine.” Ask.com is in the midst of that rebuild now, he said, adding that the end result should yield “more relevant, more complete and fresher” search results.
More about:
The Merkle B2B 2023 Superpowers Index outlines what drives competitive advantage within the business culture and subcultures that are critical to success. It is the indispensable guide for B2B marketers to deliver world-class experiences and keep pace with the dynamic environment. Download Now
The ClicData survey found that various challenges exist that prevent organizations from achieving such gains. These challenges included inaccessible data formats and limited flexibility in displaying data in dashboards. Download Now
The need for fraud prevention in the digital world is critical now more than ever. Why? Thinking about your own behavior, consider how you complete transactions and how this has changed over the last 5 years. Download Now
The need for fraud prevention in the digital world is critical now more than ever. Why? Thinking about your own behavior, consider how you complete transactions and how this has changed over the last 5 years. Download Now