Even successful third-party applications don't generate a dime for Facebook, leaving the social platform cut out of the revenue loop. In today's Brand Equity column, "Free Big Brand Marketing and Other Facebook Problems," Eric Qualman shares various ways that advertisers can get involved with Facebook.
Save up to $400! Register now for SES New York 2012, the Leading Search & Social Marketing Event, taking place March 19-23. Google's Digital Marketing Evangelist Avinash Kaushik will keynote. Hurry, pre-agenda rate expires March 2!
