You've heard it before, but that doesn't make it any less true: content is king. In today's natural search column, "SEO Success -- Guess What...Content Works!," Mark Jackson notes that while fixing problems and implementing some search engine-friendly practices can have an immediate effect on a site's search engine rankings, but for long-term improvement, no search engine optimization technique works better than creating quality content.
Meet Your Favorite Search Engine Watch Contributors
Many of SEW's leading expert contributors will be at ClickZ Live, the new online and digital marketing event kicking off in New York (March 31-April 3). Hear from the likes of: Thom Craver, Josh Braaten, Lisa Barone, Simon Heseltine, Josh McCoy, Lisa Raehsler, Greg Jarboe, Dan Cristo, Joseph Kerschbaum, John Gagnon, Eric Enge and more!