Think you can't afford to spend the money to buy an existing domain name? If you do the math, the cost savings you gain may surprise you. In today's organic search engine optimization column, "Domain Acquisition -- How Much is Too Much?," Mark Jackson describes a case where the SEO benefits of a $20,000 domain name proved to be more than worth the expense.
The Original Search Marketing Event is Back!
SES Denver (Oct 16) offers an intense day of learning all the critical aspects of search engine optimization (SEO) and paid search advertising (PPC). The mission of SES remains the same as it did from the start - to help you master being found on search engines. Early Bird rates available through Sept 12. Register today!