YouTube.
YouTube SEO: Optimizing your channel in 5 steps
YouTube has more than 1.8 billion monthly users -- almost rivaling Facebook's 2.27bn. Here are five pointers for best YouTube channel optimization.
Video and search: YouTube, Google, the alternatives and the future
When it comes to being visible online, video content is increasingly proving its worth as a way to grab attention and –…
5 YouTube optimization tips to improve your video rankings
YouTube is huge, and it's no wonder that so many people are looking to boost the effectiveness of their content on the…
10 Google updates you may have missed
Google rarely stands still. In fact, the search giant claims to tweak its search algorithms at least 3 times per day. Some…
How to optimize your videos for YouTube: Best-practice tips
Online users love videos. In fact, 4x as many customers would rather watch a video about a product than read about it.…
Google videos vs. YouTube: Which is the best video search engine?
Video is booming as a content marketing medium. But which video search engines should you focus on optimizing for? This article will…
Investing in video: when and how to succeed
In digital marketing, we’re always trying to keep up with the hottest new thing – advertising methods, ad types, targeting types, etc.…
Six most interesting search marketing news stories of the week
Welcome to our weekly round-up of all the latest news and research from the world of search marketing and beyond.
Long-form and live video delivers higher ad completion rates
According to a study by FreeWheel Media, in Q1 2016, ads on long-form video content saw a 95% completion rate.
Google announces two mobile-first product innovations at DMEXCO
Sridhar Ramaswamy, Google’s SVP of Ads & Commerce made two major product announcements this morning at DMEXCO 2016.