Topic

Yahoo.

From directory pioneer to portal giant: our long-running coverage of Yahoo search. 2,142 articles
Industry

Eric Brown Tapped as Yahoo! SVP of Global Communications

Eric Brown has been appointed by Yahoo! to the role of senior vice president of global communications. Brown is charged with public…

By Nathania Johnson · 04 Jun 2009

Industry

Yahoo! Search Update for June 2009 Underway

If you’re noticing some change in your Yahoo! rankings, you’re not alone. Yahoo! announced that they’re rolling out an index update. If…

By Nathania Johnson · 03 Jun 2009

Industry

Don’t Lose Out on Vertical Search Opportunities

Vertical search engines offer huge potential opportunities for publishers, yet many organizations fail to take advantage of them. The potential traffic may…

By Eric Enge · 06 May 2009

Industry

SearchDay | Selecting an SEO Firm: The What, How, and Who

Today's search engine marketing news and opinion: Selecting an SEO Firm: The What, How, and Who; Google Goes for Social; FTC Looks…

By Kevin Newcomb · 05 May 2009

Analytics

Hulu Surpasses Yahoo Sites in Online Video Race for March 2009

Looks like the momentum created by an ad campaign that began during the Superbowl continues to bring a boost to Hulu. The…

By Nathania Johnson · 29 Apr 2009

Industry

Yahoo! Music’s Re-Launched Artist PagesCompete with MySpace, iLike

Yahoo! Music has re-launched their Artist Pages with a focus on customization. The result is what appears to be an attempt to…

By Nathania Johnson · 07 Apr 2009

Industry

Google Cuts 200 Employees in Sales and Marketing

Google has announced that it’s cutting its sales and marketing staff by 200 worldwide. While it’s never a happy experience, the bright…

By Nathania Johnson · 27 Mar 2009

PPC

PPC Content Advertising: The Latest Tips and Best Practices

Great progress has been made over the last year in the capabilities of the search engines' contextual advertising offerings. Many advertisers who…

By David Szetela · 26 Mar 2009

SEO

Yahoo Competes with Facebook; Facebook Competes with Twitter

Yahoo! is now competing with Facebook Connect. Through a partnership with JS-Kit, Yahoo! Updates is now available on over 600,000 websites. The…

By Nathania Johnson · 05 Mar 2009

Industry

Top Yahoo! Mobile Exec Departs for Personal Reasons

Marco Boerries, Executive Vice President of the Connected Device Division at Yahoo! has announced his resignation. Boerries cited personal reasons. Apparently, he…

By Nathania Johnson · 25 Feb 2009