Topic

Yahoo.

From directory pioneer to portal giant: our long-running coverage of Yahoo search. 2,142 articles
Industry

New Yahoo Clues Offers Regional and Demographic Data

Clues, the Yahoo product that provides information on search trends on Yahoo searches, has just gotten a big upgrade to its features.…

By Rob D Young · 30 Jun 2011

Industry

21 Resources New Marketers Must Bookmark

It’s essential for marketers to stay abreast of developments and best practices in the search industry. Regularly reading articles, research, and news…

By Kevin Gibbons · 28 Jun 2011

Industry

Yahoo CEO Bartz Survives the 2011 Shareholder Meeting

Bringing Carol Bartz onboard as Yahoo's CEO in 2009 was meant to be part of a major turnaround for the company, but…

By Rob D Young · 27 Jun 2011

PPC

Resources for Learning About PPC

A guide to useful resources from the "big three" search engines (Google, Bing and Yahoo) that will help anybody working in PPC…

By Duncan Parry · 26 Jun 2011

Industry

Google Hits the Billion Monthly Unique Visitors Mark

Roughly one in seven people around the world visit Google monthly. How do we know? Google has just become the first company…

By Rob D Young · 23 Jun 2011

Industry

Google Adds Related Searches SERP Element

A recent addition to the SERP takes advantage of Google's understanding of the complexities of topic categorization to provide a list of…

By Rob D Young · 20 Jun 2011

Industry

Google AdSense: The Greedy Billionaire 8-Year-Old

Despite its $2.5 billion contribution to the company coffers last year, Google's second largest revenue source still causes pushback from the online…

By Frank Watson · 19 Jun 2011

Industry

May 2011 Search Engine Market Share from comScore, Compete, Hitwise

Bing failed to steal any more searches from Google in May 2011, halting eight straight months of search market share growth, according…

By Danny Goodwin · 19 Jun 2011

Local

Local Search: Who Should Tell You Where To Eat Tonight?

It's time to re-imagine local search. This next generation search will be highly impacted by the two leading trends of the last…

By Gadi Shamia · 17 Jun 2011

Social

Facebook Predicted to Lead Display Ad Revenue in 2015

Online advertisers are learning quickly, effectively adapting to the demands, preferences, and habits of consumers. Analysts have predicted that both social media…

By Rob D Young · 13 Jun 2011