Topic

Yahoo.

From directory pioneer to portal giant: our long-running coverage of Yahoo search. 2,142 articles
Industry

Marketing in the Search Tail: Is the Pain Worth the Gain?

Popular search terms tend to dominate the headlines, but there are literally millions of unique searches conducted every day, and savvy search…

By Patricia Hursh · 24 Jan 2006

PPC

How to Handle Yahoo’s Shorter Ad Descriptions

Last week, shorter ads descriptions came to Yahoo as Danny points out in this post. To assist with the change, Kevin Lee’s…

By Gary Price · 23 Jan 2006

Industry

Both Yahoo and MSN Portals Now Available to Verizon’s DSL and FiOS Customers

Access to Yahoo’s broadband portal and services are now available to customers of Verizon’s FiOS (fiber-to-the-premises network) that offers very fast Internet…

By Gary Price · 22 Jan 2006

Industry

Daily SearchCast, Jan. 19, 2006: Google Fights US Government Request For Data; Google Earth Gets Ads; People Search For A9, Google And Yahoo Earn High Satisfaction Marks & More!

Today’s search podcast covers the US Department Of Justice fighting Google for search data that AOL, MSN and Yahoo released; seeing dates on…

By Danny Sullivan · 19 Jan 2006

Industry

Keynote Says Google, Yahoo Preferred in North America

Keynote Systems has released the results of its annual study of North American searchers and their satisfaction with search engines. The study…

By rumo · 19 Jan 2006

Analytics

Nielsen//NetRatings Releases Top Engines (by share) and Top Search Terms for November 2005

Nielsen//NetRatings has just released (PDF) November 2005 search share rankings and top search terms. Search Share Google continued in first place with…

By Gary Price · 18 Jan 2006

Mobile

JumpTap Introduces Keyword Sales Program for Mobile Search and Releases Stats About What Mobile Searchers Are Looking For

JumpTap, a company that offers many mobile search solutions has just introduced a hosted Keyword Sales Program for mobile search providers. JumpTap’s…

By Gary Price · 17 Jan 2006

Industry

Satisfy Your Web Ego with egoSurf

If you’re into satisfying your ego by web surfing, Phil Bradley points to egoSurf, a site whose motto is, “know your place.”…

By Gary Price · 17 Jan 2006

Industry

Yahoo Site Submit Out Of Action For A Month

Yahoo’s been having site submit problems, as came up last month in our Search Engine Watch Forums thread Yahoo Submit Your Site…

By Danny Sullivan · 17 Jan 2006

PPC

Search Spend Was Up Last Quarter

New online spending stats from a Deutsche Bank survey of 60 media executives found that last quarter (Oct-Dec. 2005), 65 percent said…

By Danny Sullivan · 17 Jan 2006