Yahoo Search Marketing.
Yahoo Europe Beta Testing PPC Quality Score Ranking
I just received an email letting me know that Yahoo Panama is starting to beta test the Quality Score rankings in Europe.…
Search Headlines & Links: July 5, 2007
Want a snapshot of the day’s search marketing news? Here we’ve collected today’s top news stories posted to the Search Engine Watch…
Yahoo Combining Search And Display
Yahoo has announced it is combining search and display under one department. Heading up this newly formed division of North American Sales…
Highlights from the SEW Blog: June 11, 2007
Featured posts to the Search Engine Watch blog in the past week, along with recent search-related headlines from around the Web.
Yahoo! Distributing Overture Settlemtent Funds
I received 5 emails from Yahoo today. Upon opening them I found out I was over $11,000 richer. The largess came from…
Making the Case for Portfolio Based Bid Management Tools
Eric Enge has long been a fan of bid management solutions. Using Travelzoo as his example, he shows you why he prefers…
Search Headlines & Links: June 4, 2007
Want a snapshot of the day’s search marketing news? Here we’ve collected today’s top news stories posted to the Search Engine Watch…
Yahoo Launches Quality-Based Pricing
At 6 p.m. PT tonight, Yahoo! Search Marketing will begin to roll out quality-based pricing across its sponsored search and contextual listings…
Yahoo! Launches Search Marketing Commercial API Program
Yahoo! announced they are starting a Search Marketing Commercial API program. The press release details the levels of access the API will…
Lotus Alumni Are Impacting Search
Lotus Development Corp. changed the business world in the 1980s and '90s. Now its former employees are helping change the search industry.