Twitter.
Why we’re hardwired to believe SEO myths (and how to spot them!)
Uncovering the rationale behind this phenomenon, with examples, and five questions to ask yourself when you sense an SEO myth
How social media influence 71% consumer buying decisions
What’s the impact of social media on consumer buying decisions? How does social media buying look today? How can it change in…
Top five tips to use Twitter’s new Voice Tweets feature
Twitter has unveiled Voice Tweets, giving your brand 140 seconds to get a message across. Try these tactics for maximizing the platform’s…
How Twitter is contributing to support masses during the Coronavirus outbreak
As search and social giants are providing special measures, this article takes a look at what Twitter has done to support people…
Video marketing tips and tools to boost your traffic
For many consumers, video is the preferred and most memorable way to learn about a brand. For brands, here are video marketing…
Doing backlink building like a ninja: Six best techniques
Six of the best techniques for building backlinks. The skyscraper, interviews, free tools, interesting data sets, sponsorships, and transcripts.
The Transformation of Search Summit: Strategies and tactics to harness the next generation of search marketing
Combining the expertise of Search Engine Watch, ClickZ and Catalyst (part of GroupM), this exclusive one-day event provides a unique view of the transformation of…
No need for Google: 12 alternative search engines in 2018
Here are 12 alternatives to escape your reliance on Google for all things search in 2018.
How to get started with Twitter advertising
Twitter may not be the first option for many brands when setting up a paid social strategy, but it can still be…
The ONLY lesson from every social media brand fail example ever
Everyone wants to go viral on social media. But sometimes your brand ends up going viral for the wrong reasons.
Marketers now turn to social for product launches
When it comes time to launch a new product, the majority of marketers in the US, the UK, and Australia are now…
10 mistakes businesses and brands make with social media
With social media reach and engagement rates having dipped so precipitously over the last year or so, paying to play is the…
Eight tools to combine several social media feeds into one
Are you interested in a more efficient way to view your social media profiles?
What’s the best way to use hashtags on Twitter, Facebook and Instagram?
In April, Facebook opened up its Messenger app to brand chatbots, and recently took steps to monetize Messenger by allowing brands to…
Cats, dogs, brands and social media marketing success
People love their pets, not necessarily their elected officials. And the savviest social media marketers should try to take advantage of this…
10 SEOs who rock at personal branding
It's getting harder and harder to market yourself as an SEO professional. Here are 10 personal SEO brands to learn from.
What makes social videos so effective?
Video consumption is on the rise and while users enjoy it, brands face the challenge of creating more effective video ads to…
Seven ways marketers can use Twitter Moments
Twitter has opened Moments to all users and is therefore taking curation to the next level. What does this mean for brands?
Six social media advertising ideas to make you look like a big deal
If you're lacking in influence or name recognition and want to appear bigger than you currently are, try out these ad ideas.
What makes people follow or unfollow a brand?
Social media may be a possible starting point to the sales funnel, but how do brands manage their social presence to appeal…
Three small businesses rocking local social media marketing
Here are some recent examples of local and small business campaigns that are rocking social media...
Seven influencer marketing strategies that work
As influencer marketing grows in popularity, we’re also seeing it become increasingly commoditized.
What will make your social audience click (if it’s not clickbait)?
Facebook is cracking down on clickbait. Again. So what will make your social media audience click now?
How social proof can boost SEO
Social proof can be very effective for your marketing strategy, but it may also impact your SEO efforts.
Digital Democracy: how well does Jeremy Corbyn’s manifesto bring social media and socialism together?
This week, Jeremy Corbyn took to Facebook Live to announce the launch of The Digital Democracy Manifesto – a key policy announcement…
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