Seth Godin.
Seth Godin: Nobody makes a purple cow by sticking with what’s safe
Yesterday’s over. Being different is what’s going to help you win tomorrow – not simply repeating your previous success. A century ago, Henry Ford made headlines with what seemed…
Seth Godin’s Squidoo Acquired by HubPages
Some, but not all, Squidoo content will be rolled into content-sharing site HubPages by around October 1. What does this transition mean…
What Type of Content Should You Create: Long or Short?
Which form of content should you focus on creating? Should it be long, short, or a mix? If a mix, what's the…
A Content Marketing Manifesto: 10 Principles to Drive Creative Content
Do your guiding values and principles help drive you as you create content for your business or your clients? The basic tenets…
How Dollar Shave Club Got Their Sales Pitch in Front of 5 Million+ People
If you can stand out by creating great content and essentially pitch to more than 5 million potential customers with a single…
3 Tips to Make Your Facebook Ads Stand Out From the Herd
For average Facebook users, most ads are simply invisible. To make your ads stand out, you need to turn them into what…
How to Make Social Media Work for Your SMB
The key to social media marketing for small- and mid-sized businesses is to build relationships and become an appreciated part of your…
SEOs, Don’t Just Do Something, Sit There!
SEOs are rad, but should "inaction" be the zen path to high rankings? Wouldn't be prudent.
Save the Date! “Meatball Sundae” Webcast with Seth Godin
We know you guys love Seth Godin (who doesn’t?). You nominate his blog for ClickZ’s annual Marketing Excellence Award every year —…
Thoughts on Seth Godin’s keynote at SES
Seth Godin provided the morning keynote on Tuesday morning at SES Chicago. His talk was an overview of his latest book, Meatball…
Social Media + Press Release = Meatball Sundae?
According to Seth Godin, a meatball sundae is the unfortunate result of mixing two good ideas. In this case, the meatballs are…
Facebook D-Day, Meatball Sundae
Facebook social search rocked GOOG T'day. Is Google God? Ask Godin, who rests (his case) on Meatball Sundae.
Seth Godin Dishes Out Meatball Sundaes
Today, SES Chicago keynote speaker Seth Godin spent an hour dishing out his marketing wisdom on a webcast with our own Kevin…
Google Courts Book Publishers, Librarians
Google held an all-day love-fest for book publishers yesterday at the New York Public Library. The grandiosely named Google Unbound came complete…
Google Unites Its Own Videos On One Page
Philipp Lenssen over at Google Blogoscoped spotted a new Videos From The Googleplex area where Google is sharing its own in-house video…
AdWords Adds Click to Call Feature to Ads
Seth Godin found a feature I have never seen before at AdWords. Do a search on Artisan Hotel at Google and look…
More Seth Godin Cluelessness On Search Marketing
Peter Da Vanzo pointed over to a blog post from Seth Godin: Is there a “search engine industry”? That’s Godin’s lead in…
Search Marketing 2004: What’s Right, What’s Wrong
Danny Sullivan's wide-ranging keynote address at Search Engine Strategies San Jose prodded several raw nerves in the industry, sparing neither search marketers…