SEM.
Google Hires SEM For “Better Conversations” With Webmasters
Matt Cutts, the bridge between Google & SEMs, has announced the hire of Adam Lasnik, an old time affiliate marketer and SEO,…
Google Ad Tools, For Newbies
We tend to assume our SEW audience is made up of fairly sophisticated search marketers, but from time-to-time we get requests for…
Speaker Proposal Guidelines for SES Latino 2006
Thanks for your interest in speaking. This page provides background on how to make a speaking pitch to Nacho Hernandez, the conference…
New SEW Blog Correspondents: Greg Sterling On Local; Detlev Johnson On News & Barry Becomes A Married Chief!
If you’ve read about local search over the past few years, you know the name Greg Sterling. Greg was a long-time Kelsey…
Washington Post Talks About The SEM Community
Leslie Walker from the Washington Post wrote an article named How to Juice Up a Site’s Rank, which is basically an article…
Search Stats Don’t Have to be Boring
There’s no shortage of data related to search marketing, with everything from market share numbers to frequency of search terms analyzed by…
Marketing to Hispanics Part II Released
Nacho Hernandez from iHispanic released part II of his Marketing to Hispanics report, the first part we discussed here. I have pulled…
Searcher Behavior Research Update
Two new studies examining how people search show that internet users are becoming more discriminating, with important implications for search marketers.
Chinese SEMs Accuse Google & Baidu Of Stealing Clients
David Temple found an article that shows that 637 Chinese search marketing companies have reported Google and Baidu have stole their clients.…
Putting Search in the Ad Mix
Search advertising used to be an afterthought, but now search has become a fundamental part of the overall advertising strategy of most…