Search engines.
New Study Reports that Search Sites Provides Twice the Conversion Rate When Compared With Other Acquisition Sources
The Dow Jones story: Search Sites Better At Getting Shoppers To Buy: Study, reports on new research from WebSideStory that shows search…
Search Forums Roundup: Jan. 27, 2006
Today’s SearchDay, Search Engine Forums Spotlight, features our weekly links to this week’s hot topics from search engine forums across the web:…
Microsoft Mix 06 Looks At Mashups, Web 2.0
Microsoft’s Mix 06 event in March doesn’t have much on search now other than letting Amazon pitch its Alexa Web Search Platform,…
Ask Jeeves’ New Image Search vs. the Competition
Image search is offered by all of the major search engines, and people tend to think it’s a fairly generic service, with…
Google & Search Engine Cached Pages Legal, If They Offer Opt-Out
Via Boing Boing and News.com, interesting news that a case saying the Google cache violates copyright has been ruled in Google’s favor.…
Latest NetRatings Stats Show Status Quo With Search Engines
I always warn not to worry much about month-to-month changes with search popularity stats. The now updated search engine popularity stats I’ve…
The Challenges of Marketing in the Search Tail
The search tail, the group of queries that are relatively unique, offer major opportunities for savvy search marketers, but effectively taking advantage…
Marketing in the Search Tail: Is the Pain Worth the Gain?
Popular search terms tend to dominate the headlines, but there are literally millions of unique searches conducted every day, and savvy search…
A Brief Look at Danny’s Appearance on Nightline
Danny’s appearance on ABC’s Nightline is over and within minutes of it ending I was able to access the transcript (thanks TVEyes…
Are Search Advertisers Paying More than they Need To?
Kevin Newcomb reports in the Clickz story: Search Ad Auction Models Flawed, Economists Say, that a new research paper reports that, “advertisers…