Search engines.
The Gentrification of the Search Industry
Changes in Search Engine Strategies over the years mirror the changes in the industry, which seems to be moving from early adopter…
Click Quality Council Outlines 8 Principles of Click Quality
The Click Quality Council, an anti-click fraud group created by PPC auditing firm Click Forensics, has issued a set of eight principles…
In House SEO for Big Brands / Big Sites
While the actual SEO techniques between small sites and large sites do not necessarily change, the hurdles one has to clear can…
Search Headlines & Links: Apr. 25, 2007
Want a snapshot of the day’s search marketing news? Here we’ve collected today’s top news stories posted to the Search Engine Watch…
Trust is at the Core of the New Web Marketing
Search marketing, and Web marketing overall, is changing. Marketers must understand the value of trust and relationship-building to keep up.
Search Headlines & Links: Apr. 23, 2007
Want a snapshot of the day’s search marketing news? Here we’ve collected today’s top news stories posted to the Search Engine Watch…
Search Headlines & Links: Apr. 18, 2007
Want a snapshot of the day’s search marketing news? Here we’ve collected today’s top news stories posted to the Search Engine Watch…
Google, Yahoo Speaking More Freely on Click Fraud
With many legal restrictions behind them, the search engines are enjoying their newfound freedom to share details of their click fraud-fighting efforts.
Ask CEO Explains “The Algorithm”
Ask.com’s CEO Jim Lanzone issued a statement explaining the new campaign that includes the intriguing ad copy: The Algorithm Constantly Finds Jesus.…
Pizza Search Engine Slow To Deliver
A new niched search engine announced its launch today: Pizza.net – the pizza search engine. Artistically it looks decent, but as far…