Topic

Search engines.

How search engines work, compete, and change. 2,752 articles
Industry

Is Your Paid Search Campaign Part of a Mix or a Mess?

Knowing when to raise or lower your PPC bids depends on the underlying patterns in your campaigns, which are affected by your…

By Pat Stroh · 10 Oct 2007

Industry

Search Headlines & Links: October 10, 2007

Want a snapshot of the day’s search marketing news? Here we’ve collected today’s top news stories posted to the Search Engine Watch…

By Kevin Newcomb · 10 Oct 2007

Analytics

The Tarot of Search Engines: Demographic Data Divining

What if you could gauge a company's marketing strategies by delving into Internet statistics? Here's how you can read search engine tea…

By Eric Enge · 10 Oct 2007

Industry

SEW Experts: The Year Search Makes Contact With Everything

Every major search engine now has its own flavor of universal, or blended search results. In today’s Searching for Meaning column, “The…

By Kevin Newcomb · 09 Oct 2007

Industry

SEW Experts: The Tarot of Search Engines: Demographic Data Divining

What if you could gauge a company’s marketing strategies by delving into Internet statistics? In today’s By the Numbers column, “The Tarot…

By Kevin Newcomb · 09 Oct 2007

Industry

Search Headlines & Links: October 9, 2007

Want a snapshot of the day’s search marketing news? Here we’ve collected today’s top news stories posted to the Search Engine Watch…

By Kevin Newcomb · 09 Oct 2007

SEO

How to Avoid Hiring a Bad SEO

Do you know the tell tale signs of an inept search engine optimizer or SEO company trying to pull a fast one?…

By Mark Jackson · 09 Oct 2007

Industry

SEW Experts: How to Avoid Hiring a Bad SEO

Do you know the tell tale signs of an inept search engine optimizer or SEO company trying to pull a fast one?…

By Kevin Newcomb · 08 Oct 2007

Industry

Yahoo’s Sale Of Overture Japan Questioned

The sale by Yahoo! of Overture Japan to Yahoo Japan – a separate entity owned largely by Soft Bank (41%) and Yahoo…

By Frank Watson · 08 Oct 2007

Industry

AP Examines Growth Directions Of Major Search Engines

An Associated Press article in the New York Times today discussed the development of more niched verticals at the major search engines.…

By Frank Watson · 08 Oct 2007