Topic

search advertising.

Everything we have published on search advertising. 173 articles
PPC

FindWhat Will Drop Gambling Ads

A Clickz article reports that FindWhat will soon stop showing gambling ads for IP addresses that they determine come from the United…

By Gary Price · 02 Nov 2004

PPC

Search Ads Used By More Than “New Breed” Advertisers

According to Dan Gillmor of the San Jose Mercury News, Google and other search companies are tapping into a new breed of…

By Danny Sullivan · 01 Nov 2004

PPC

Search Spending Continues To Rise — But Contextual Is Lumped In

In the second quarter of this year, paid search advertising was nearly $1 billion — a 29 percent rise from the same…

By Danny Sullivan · 20 Sep 2004

Industry

Report Says Search Needs More Inventory

A new report suggests that a lack of supply may drive prices so far up that it slows the growth of search…

By Danny Sullivan · 20 Jul 2004

Industry

Mastering Search Engine Advertising

Buying your way to the top of search results may seem easy, but managing an effective search engine advertising campaign requires a…

By Chris Sherman · 21 Apr 2004

Industry

Kanoodle Joins Contextual Advertising Fray

Kanoodle has joined the competition between Overture and Google for distributed search marketing dollars, launching a content-targeted sponsored links program.

By Shari Thurow · 18 Mar 2004

Industry

Local Search Growing, but Small Biz Advertisers Cautious

Local search is a hot topic, but both search providers and small business owners face significant challenges before location based finding services…

By Greg Sterling · 24 Feb 2004

Industry

The “Secret System” of Search Engine Advertising

Search engines have become one of the fastest growing venues in the advertising market, bringing clients from the old world of traditional…

By Grant Crowell · 18 Dec 2003

Industry

Analyzing Search Engines as Invesments

Search has become increasingly popular, but do the common stocks of search engines make a good investment? High-tech investment analysts share a…

By Grant Crowell · 29 Oct 2003

Industry

Analyzing Search Engines as Investments

Search has become increasingly popular, but do the common stocks of search engines make a good investment? High-tech investment analysts share a…

By Grant Crowell · 29 Oct 2003