Topic

PubCon.

Everything we have published on PubCon. 43 articles
Latest in PubCon

Elite SEM maintains perfect record at U.S. Search Awards

Elite SEM was the big winner in Vegas, having won the "best large agency" award for the third straight year. But with 21 other categories, Elite was far…

By Mike Obrien · 08 Oct 2015

SEO

Google’s Matt Cutts on SEO: A Retrospective (2006-2010)

Welcome to the years of paid links. link bait, Caffeine, Google bombs, and page speed as a ranking factor. By this point,…

By Dave Davies · 11 Apr 2014

Industry

U.S. Search Awards 2014 Nominations Now Open

No doubt ready to top what was an impressive inaugural event, the U.S. Search Awards will return during Pubcon this year to…

By Danny Goodwin · 07 Apr 2014

SEO

Google Refreshes Page Layout Algorithm

If you noticed a change in your organic search traffic or rankings last week, and have a high ratio of ads to…

By Jennifer Slegg · 12 Feb 2014

Development

Google Starts Penalizing Sites for Rich Snippet Spam

Google is going after websites that misuse structured data markup. The new penalty affects websites that violate Google's rich snippets guidelines, such…

By Jennifer Slegg · 06 Feb 2014

Development

Google Webmaster Tools Now Highlights Security Issues

A new section within Webmaster Tools offers a portal for "Security Issues" to alert webmasters when they have a security issue or…

By Jennifer Slegg · 30 Oct 2013

SEO

Goodbye, Google PageRank Data: Maybe Just for Now, But More Likely Forever

Matt Cutts confirms at Pubcon what some have thought for months: Google has no plans to fix the broken pipeline that stopped…

By Jennifer Slegg · 24 Oct 2013

PPC

Google Says: Use AdWords Ad Extensions, Or Else

Google announced this week that they’d rolled out an update to their AdWords Ad Rank algorithm, factoring the use of ad extensions…

By Larry Kim · 24 Oct 2013

SEO

12 Ways to Optimize Press Releases & Avoid Google Penalties

Google now calls links in press releases "unnatural" and is mandating nofollowing them. Even though Google took away the anchor text links…

By Lisa Buyer · 09 Aug 2013

Industry

U.S. Search Awards Nominations Deadline is This Friday

If you haven't yet entered your nominations for the U.S. Search Awards, you only have a few more days to do so.…

By Danny Goodwin · 15 Jul 2013

Industry

In Memoriam: Warren “Ted” Ulle (Tedster of WebmasterWorld)

The search marketing industry lost one of its brilliant minds last week when Warren "Ted" Ulle, but better known throughout the industry…

By Jennifer Slegg · 02 Jul 2013