Panda.
Why an Optimized Content Strategy is Crucial for Social & Search
Success in social media and organic search is only possible with an optimized content marketing strategy. If you don’t have the latter,…
Google’s New Page Layout Update Targets Sites With Too Many Ads
Is your website ad heavy? You may be in trouble. Google has announced a new algorithm tweak that will lower the rankings…
Top 5 Google Panda Update SEO Survival Tips
As a result of Google's Panda update, there are increasing levels of apprehension in the small business community on fears of further…
Top 10 Most Significant Search & Social Marketing Stories of 2011
2011 has been the year of revolutions and webolutions. Here’s a list of the 10 most significant, earth-shattering digital trends to have…
10 Ways Rehashed Content Fails Your Website
Successive search engine algorithm updates, combined with the rise of social media, means the web is a demanding place. Prioritize good-quality copy.…
Google Panda: How Can Affiliate Sites Cope?
Successful affiliate sites need to carefully determine and aggressively pursue their niche, whatever that may be. Thinking about the customer and what…
How Search Engines Use Machine Learning for Pattern Detection
Algorithm updates like Google Panda are more understandable when you grasp the basics of machine learning. Here’s a simplified breakdown of how…
Latest Google Weather Report: Panda Squall Warning
Google has issued another algorithm Weather Report. While Google notes it is supposed to only affect less than 1 percent of searches,…
A Minty Fresh List of Google Winners & Losers Is Out, But Please Don’t Panic
SearchMetrics is back and has provided a ready to digest list of search visibility winners, and a ready-to-panic-over list of losers. Rather…
Panda DNA: Algorithm Tests on the Google Panda Update
Using 50 separate domains, this test on Google’s algorithms sought to answer three questions: Can you be affected by Panda in various…