Topic

paid search.

Everything we have published on paid search. 555 articles
Analytics

MySpace: Not Just For The Under 30 Crowd

As a kind of twist on that old 60’s mantra, social networking’s slogan might have been: not for anyone over 30 —…

By Greg Sterling · 06 Oct 2006

Analytics

Organic & Paid Search Conversion Metrics Similar

ClickZ reports on a WebSideStory study that shows that organic search traffic realized a conversion rate of 3.13 percent while paid search…

By Barry Schwartz · 25 Sep 2006

Local

Borrell Bullish On Local Search Revenue Outlook

According to an article in today’s MediaPost, Borrell Associates’ newest local forecast is quite upbeat about geotargeted ad growth across categories, but…

By Greg Sterling · 07 Sep 2006

Industry

New Search Patent Filings: August 28, 2006 – Identifying Web Spam and Adult Images

New Microsoft patent applications include one that attempts to identify web spam based upon signals within the content of a page, another…

By Bill Slawski · 28 Aug 2006

Industry

eBay Signs International Paid Search Deal With Google

The Wall Street Journal reports that eBay has reached a deal with Google to offer up paid search ads “on eBay’s auction…

By Barry Schwartz · 28 Aug 2006

Industry

What Drives Searchers to Buy Cars?

The automotive industry is the largest player in the search world, in both natural search engine optimization and in the paid search…

By rumo · 27 Jul 2006

Industry

Highlights from the SEW Blog: June 5, 2006

Featured posts from the Search Engine Watch blog, as well as our customary search headlines from around the web.

By Chris Sherman · 04 Jun 2006

Industry

Search Headlines & Links: June 1, 2006

Below, a recap of stories posted today to the Search Engine Watch Blog, along with other items we’ve spotted but not blogged…

By Detlev Johnson · 01 Jun 2006

Industry

Daily SearchCast, June 1, 2006: New Online Ad Spending Record, Offline Print Ads Disappoint, Ask Debuts Impressive Blog Search, Clickfraud, The Google settlement And Much & More!

Today’s search podcast covers record new online ad spending while offline print ads disappoint, Ask launches impressive blog search with preview feature,…

By Detlev Johnson · 01 Jun 2006

Industry

MSN adLab Launches With a Variety of Keyword Tools

MSN first announced adLab back in January, but it has now been made available to everyone (in beta) with a wide variety…

By Jennifer Slegg · 01 Jun 2006