Microsoft.
Google Reportedly Buys In-Game Ad Company
Google’s on-again, off-again deal to buy AdScape is apparently on again, according to Red Herring. Google will reportedly buy the in-game advertising…
Yahoo, Microsoft Get Mobile
Yahoo and Microsoft have each launched mobile search and advertising initiatives this week. Yahoo has introduced display advertising on its mobile-specific Web…
SES New York 2007 Speaking Update
I’ve now posted what speaking openings I have for SES New York 2007 over here. I’ve now also contacted everyone who spoke…
New Search Ad Management Tools Launched
Two new search ad management platforms launched this week. One, from ChannelAdvisor, focuses on the needs of online retailers. The other, from…
Microsoft Selling Ads on Live Online
Microsoft is going to run PPC ads on the Live Online site, according to an email sent out today. The funny part…
Microsoft offered cash to blogger for Wikipedia edits?
Brian Bergstein of AP reports that Microsoft has landed in Wikipedia’s doghouse after it offered to pay a blogger to edit technical…
Microsoft Offers Clicking For Charity
Microsoft is setting up a separate area in Live where a percentage of the click income will become charitable contributions. BetaNews reported…
Microsoft Shows Off AdCenter
A new release of adCenter is expected in the next 2 months, with many of the new features resulting from testing and…
AdCenter Almost Ready for Prime Time
Microsoft’s adCenter platform will get an update in the next 2 months, which will include some small usability and back-end fixes, as…
comScore Reports December Search Market Share
In addition to Compete’s report, we have comScore’s December qSearch analysis of U.S. search market share. Google grew its lead slightly to…