Microsoft.
Search Headlines & Links: Feb. 26, 2007
Want a snapshot of the day’s search marketing news? Here we’ve collected today’s top news stories posted to the Search Engine Watch Blog, along with search-related headlines from…
Microsoft Consumer Intention Tool Rocks!
Okay this has been covered – the various tools Microsoft has over at their lab. But I had a chance to play…
Google Reportedly Buys In-Game Ad Company
Google’s on-again, off-again deal to buy AdScape is apparently on again, according to Red Herring. Google will reportedly buy the in-game advertising…
Yahoo, Microsoft Get Mobile
Yahoo and Microsoft have each launched mobile search and advertising initiatives this week. Yahoo has introduced display advertising on its mobile-specific Web…
SES New York 2007 Speaking Update
I’ve now posted what speaking openings I have for SES New York 2007 over here. I’ve now also contacted everyone who spoke…
New Search Ad Management Tools Launched
Two new search ad management platforms launched this week. One, from ChannelAdvisor, focuses on the needs of online retailers. The other, from…
Microsoft Selling Ads on Live Online
Microsoft is going to run PPC ads on the Live Online site, according to an email sent out today. The funny part…
Microsoft offered cash to blogger for Wikipedia edits?
Brian Bergstein of AP reports that Microsoft has landed in Wikipedia’s doghouse after it offered to pay a blogger to edit technical…
Microsoft Offers Clicking For Charity
Microsoft is setting up a separate area in Live where a percentage of the click income will become charitable contributions. BetaNews reported…
Microsoft Shows Off AdCenter
A new release of adCenter is expected in the next 2 months, with many of the new features resulting from testing and…
AdCenter Almost Ready for Prime Time
Microsoft’s adCenter platform will get an update in the next 2 months, which will include some small usability and back-end fixes, as…
comScore Reports December Search Market Share
In addition to Compete’s report, we have comScore’s December qSearch analysis of U.S. search market share. Google grew its lead slightly to…
MapQuest API For All
MapQuest completed a one-two punch today with its second product launch in 5 days (last week’s mobile announcement was covered here and…
Google and Yahoo! aren’t keynoting at CES this year
Bambi Francisco of MarketWatch will be roaming around the Consumer Electronics Show (CES) next week — along with an estimated 70,000 daily…
Windows Live for TV Enters Public Beta
Microsoft’s blog/IM/chat search with a TV interface, Windows Live for TV, has entered into beta. It seems that the former Project Nemo…
Searching for the next Google
Miguel Helft of The New York Times has written a great article entitled, “Looking for the next Google.” In it, he mentions…
AOL Merger Speculation
Mediapost reported last week that Merrill Lynch was eyeing the possibility of AOL merging with either Microsoft or Yahoo, in an attempt…
WSJ Discovers Microsoft’s BT Plans
The Wall Street Journal has just now discovered (link for WSJ subscribers) that Microsoft is taking its user data from MSN and…
Do top news stories drive top news searches?
The Pew Research Center for the People & the Press has just released an analysis of ongoing public opinion polls that identifies…
Microsoft Using Baidu PPC Ads. Does Google Know?
Okay this seems a little too like the end game of DodgeBall…. Microsoft agrees to serve Baidu paid listings in its Chinese…
Microsoft Improves Monthly Budgeting in adCenter
Microsoft has tweaked the monthly budgeting settings in adCenter to spread a campaign’s impressions more evenly across a month. It uses a…
MySpace passes Yahoo in page views
Check out the post by Liz Gannes on GigoOM entitled, Report: MySpace Passes Yahoo in Page Views. According to comScore data mentioned…
Search Results Getting Safer
McAfee’s SiteAdvisor monitors the changes in search results and measures the level of what they call “dangerous” sites in all the major…
Microsoft Files Patent for DVR Ad Server
Microsoft is adding to its pile of patents with one for an ad serving method for DVRs. How this will work should…
Ingenio Grows its Mobile Pay-per-Call Network
Pay-per-call provider Ingenio has added JumpTap, the mobile search provider behind Alltel and other carriers, to its ad network. It now has…
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