Matt Cutts.
Does Duplicate Content From Terms & Conditions Affect Google Rankings?
Webmasters have long been told to never create duplicate content. But what about necessary duplicate content, such as privacy policies and other…
The 10 Days of Google Panda
Solve today's algorithmic challenges, and future-proof against Panda-monium! Here's a 10-day guide of Panda checks, tips and warnings that will assist in…
New Google Panda Update Rolling Out Now: What Changes Are Webmasters Seeing?
Despite Google saying they would no longer confirm any rolling Panda updates, they seem to have gone back on that and confirmed…
Matt Cutts on Multiple Domain Names: Avoid Massive Cross-Linking Schemes
If you have multiple domains, should you link them altogether, or will this look spammy? Google's Matt Cutts says to keep everything…
Matt Cutts: Short Website Downtime Won’t Hurt Your Search Rankings
Google's Distinguished Engineer says that if your website is down just for a day, such as your host being down or a…
Matt Cutts on Links & How to Succeed With Content Marketing
In a newly published interview with Eric Enge, Google's Matt Cutts chats about several aspects of marketing, and link building was front…
Google’s Penguin 2.0 Algorithm: The Definitive Guide
While a lot of the specifics of the Google Penguin 2.0 update are still shaking out, a great deal of information has…
After Google Panda, Standout Content is Essential
The need for true content differentiation is increasing rapidly. People don't need millions of different sources providing the same answers. Don't fall…
Google: Improve Your Site’s Rank by Building High-Quality Sites, Not Links
Google has updated their rankings help article to state that you can improve your rankings by "creating high-quality sites." Google previously said…
Do Stock Photos Affect Google Search Rankings? Matt Cutts Says No
Using stock photography versus original photography won't cause any negative impact on your site's search engine rankings. However, one caveat Matt Cutts…