Topic

marketing.

Everything we have published on marketing. 172 articles
Voice

Voice search ascending: Three areas that require your attention right now

Here are three concrete steps that can be taken right now to better position brands for the voice-dominated future.

By Bart Bartolozzi · 02 Dec 2019

Analytics

Yext researches what American customers are looking for throughout the year

Yext’s analysis of the year’s search behavior shows consumers look to go to the doctor’s office in January, the dealership in May,…

By Mahir Prasad · 25 Nov 2019

Industry

SEO case study: How Venngage turned search into their primary lead source

In Nov 2017, Venngage enjoyed 275,000 visitors a month from organic search traffic. Today (16 months later) it’s 900,000. Details of how…

By Kevin Carney · 26 Apr 2019

SEO

Five ways SEOs can utilize data with insights, automation, and personalization

2018 has been transformative for the SEO industry, it's expected to top $80 billion in spending by 2020. AI creates new engagement…

By Jim Yu · 22 Mar 2019

Content

Four visual design cues ecommerce marketers should use in 2019

80 percent of marketers use visual assets in their content marketing. Practical examples on how to create visually appealing design cues for…

By Pius Boachie · 19 Mar 2019

Industry

The evolution of search: succeeding in today’s digital ecosystem – part 1

During the last decade, technology has shaped our world dramatically. Marketers had to find new ways to connect with their audience while…

By Ric Rodriguez · 16 Aug 2018

SEO

How to blend SEO and creativity for content marketing success

We discuss the best ways to combine creativity with SEO success as there is no reason why these two can't go hand…

By Liam Carnahan · 08 Aug 2018

Development

What to consider when selecting marketing channels

Selecting the marketing channels to use is a complex decision – there’s no one-size-fits-all formula for distributing your product. Whether you’re just…

By Amanda DiSilvestro · 12 Jul 2018

Content

Insights into a newsroom: learnings for content marketing

Print media may be on the decline, but there's a lot that content marketers can learn from this profession. While content that…

By Julia Ogden · 21 May 2018

Industry

Four collaboration tools to bring your marketing efforts to a new level

The internet has given us the ability to work with people around the world and there are a few powerful tools that…

By Ann Smarty · 15 Mar 2017