Google.
Content Creators Ranking Checklist: How Quality Scores Influence
Even though Google has done away with author images, content creators should pay attention to authorship, as media companies are placing more focus on actual content creators versus…
Google Expands Mobile App Indexing in Search Results
Google is now indexing more mobile app content in its search results for those who have apps installed on their mobile devices.…
Keeping Your Head Above Water in the Google Lagoon
Keeping up with Google's changes can be almost a full-time job. Here are some tips and tricks for keeping abreast of the…
EU Commissioner Hints at YouTube Probe After Google Investigation
Europe's competition commissioner said he could investigate Google's YouTube if he saw any attempt by the company to abuse its dominant position…
The 10 Best Ways to Generate Traffic Without Google
Rather than worry about losing or never having Google organic search traffic, plan for it. You can't rely on a single traffic…
Link Building for Gaming Companies
Developing links for gaming companies is a lot of fun. But it's an extremely competitive area. Here's how to get great links…
Google Reveals 4 Things You Need to Know About Quality Score
Google has published a whitepaper called "Settling the Quality Score" and updated the 5-year-old Hal Varian-AdWords Quality Score video. While the new…
Restructuring Your PPC Campaigns in 5 Key Steps
Whether you start from scratch or modify an existing account, it's imperative to follow a strategic, sequential plan when restructuring a PPC…
Google Tries to Steal How-To Traffic in Organic Search Results
Now Google is going so far as to provide how-to step-by-step instructions on everything from boiling an egg to changing a tire.…
Google Begins Removing Search Results to Comply With ‘Right to be Forgotten’
Google says "Each request has to be assessed individually, and we're working as quickly as possible to get through the queue." It's…
New Conversion Settings Can be Imported From Google Analytics to AdWords
You can set specific conversion windows for between seven and 90 days, flexible conversion tracking can be applied to conversions imported from…
2 New Google Mobile Search Tests: Larger Titles & Info Cards
Google has made some changes to how they are displaying mobile search results, and if you're ranking number one for your queries…
67% of Travel & Hospitality Brands Use Dedicated Mobile Sites
A travel and hospitality industry analysis by The Search Agency finds that of the 100 travel sites studied, 8 percent implemented responsive…
130 Questions to Ask When Choosing a Local Search Automation Tool
Choosing a local search automation vendor can be a complicated and intimidating decision for companies with hundreds or thousands of brick-and-mortar locations.…
The 10 Best Shopping Engines
A new study analyzes the best comparison shopping engines based on traffic, revenue, conversion rate, return on spend, average CPC, quality of…
Google to Remove Author Images from Search Results
Google's John Mueller announced on Google+ today that Google will cease showing author profile images and Google+ circle counts in desktop and…
Search Engine Traffic Declines While Engagement Remains Steady [Study]
A Shareaholic analysis of search engine data has found a steady decline in the number of visitors coming from search engines over…
Mobile Implementation Errors Cost Sites 68% of Organic Smartphone Traffic [Study]
Even if you've decided to "go mobile," you may be losing an average of 68 percent of smartphone traffic. New BrightEdge research…
Black Box Paid Search Ads Showing on Right Rail
Many pharmaceutical companies that market black box drugs have been very cautious with their advertising efforts. Until last week, black box paid…
Google Domains: New Domain Registration Service Launches
Google has announced the launch of a new domain registration service. Called Google Domains, it is being launched as an invite-only beta…
Google AdWords Rolling Out Parental Targeting Feature in U.S.
Would you like the ability to target ads based on parental status? Google AdWords is testing that feature in a new tab…
Forget Big Content – Small Content Is Critical to Search Success
There has never been a more rewarding time to invest in regular content as well as bigger, campaign-led pieces. Here's how to…
YouTube to Censor Search Results From Artists Who Rebuff New Streaming Music Service
Users searching for music on YouTube may not find content from their some of their favorite independent artists. This is blatant censorship…
German Publishers Try to Force Google to Pay for Links, News Snippets
German publishers say Google and other search engines like Bing and Yahoo are in violation of the country's ancillary copyright law and…
Links Should Only Be a Surprise? Nonsense!
Bing's Duane Forrester says "You want links to surprise you." But these links are only possible if your site already has some…
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