Facebook.
How Brands Can Connect With Teens Using Social Media
Teenagers can be a fickle group. Brands that win with teens stay ahead of the curve and are present on the platforms where their audience is, delivering stellar…
4 Ways to Get the Most Out of Your Next Marketing Conference
Nothing can replace the power of face-to-face engagement, networking, and learning you'll get at a digital marketing conference. With ClickZ Live New…
Social Media Monetization in a ‘Mobile First’ World
Mobile-first networks Instagram, Snapchat, and Vine reach strategic, engaged audience segments (i.e., young people), which is clearly compelling to marketers. So it's…
Facebook Aims to Restrict Gun Sales With New Rules
Facebook is jumping into the gun rights debate by creating new clear policies regarding the gun sales on their social media platform.…
‘New’ Facebook News Feed Redesign Now Rolling Out, 12 Months Later
Facebook has spruced up its Newsfeed redesign and started rolling it out, a year after it announced the makeover. Facebook announced its…
Google Improves GDN Targeting With Bizo Audience Segments
Google is testing new targeting capabilities through a partnership with Bizo. Advertisers can select Bizo audience segments within Google AdWords for display…
Conquering Content Marketing, Step 3: Facing the ‘Fans’
When content is created, technical optimization is needed – keyword placement, engaging copy, and effective calls to action – but these activities…
Facebook News Feed Now Shows Content From Pages That Tag Pages You Follow
If you follow or like a Page on Facebook, and another Page tags that page on Facebook within their own post, there's…
Bing Expands Timelines For a Half Million Famous People
From Prince to Vincent van Gogh, and more than a half million other famous or influential people, when you search for famous…
Video Ad Views Hit 26.9 Billion in January, SpotXchange Jumps to #1 Spot
According to comScore, 183.8 million Americans watched 48.7 billion online content videos in January 2014, while the number of video ad views…
Facebook Gives Advertisers More Targeting Options
Facebook is making some changes to the way advertisers can target their ads to Facebook users. They are introducing multiple new targeting…
Only 52% of Facebook Ad Spend is Outside the U.S. [Study]
A new report by Marin Software says that 85 percent of Facebook users reside outside North America, but only 52 percent of…
Facebook Ad Fraud: How Can Advertisers Combat Paid Likes?
After making it harder for Facebook Page owners to gain followers organically, advertisers are paying Facebook to generate likes, but finding non-existent…
Crush Content Marketing in 2014: 5 Outside-the-Box Techniques That Get Results
If you aren't upping your content game in a big way this year, you're going to struggle. With big brands going all-in…
The 18 Worst Online Marketing Pickup Lines
It's Valentine's day, so it's the perfect time to enjoy some terrible online marketing pickup lines. We heartily recommend not using any…
Local SEO & Listing Management: A Blueprint for Multi-Location Brand Success
Local SEO and local listing management are completely different tactics, yet completely intertwined, and critical to ranking on Google. Follow these necessary…
Is Pinterest the New Darling of Retail Search?
Given the huge user growth and investment in site experience and monetization, 2014 is fixing to be a huge year for Pinterest.…
How to Generate Awareness Using PPC
The next time you're ready to launch a new product or service, be sure to include awareness campaigns in your marketing mix.…
5 Brilliant Ways to Use #Hashtags in Social Media Marketing
Hashtags are more than just a way to categorize posts or add a narrative to your updates. Here are some innovative ways…
7 Ways to Attract Higher Quality Links With Better On-Page Content
With the nonstop information being published online, people have to pick and choose what they read, share, and link to. Here's how…
Facebook Custom Audiences: 7 Strategies Marketers Can Start Using Today
Facebook Custom Audiences provides a way to engage customers, leads, and website visitors across devices, based on dozens of parameters, including search…
7 Ways to Get More Links From Every Piece of Content You Produce
Some amazing pieces of content have been created over the years that failed to gain links. Don't let this happen to you.…
Google Vows to Reduce Fake YouTube Views
It's unclear how many "fraudulent" views YouTube videos have been racking up, but Google said that its incoming measures to monitor views…
Facebook Tests Mobile Graph Search
Facebook recently confirmed it’s testing a mobile version of Graph Search. While some are criticizing Facebook for a lag in mobile adoption…
How Can SEO Stimulate Export Sales?
Exporting is difficult and expensive, but SEO is a powerful and cost-effective tool with which to approach export markets. Here are three…
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