Topic

comScore.

Everything we have published on comScore. 486 articles
Analytics

Google Continues To Gain Market Share While Others Lose

comScore released their latest stats on the “Share of Online Searches by Engine”. Google gained April 2005 to April 2006 6.6 percentage…

By Barry Schwartz · 22 May 2006

Industry

YSM and Geotargeting

Danny already posted in pretty extensive detail — my laptop battery died or I would’ve put this up sooner — regarding Tim…

By Greg Sterling · 17 May 2006

Local

Citysearch: Act II

Citysearch is a little like a house that was built in the country and now the suburbs have grown up around it.…

By Greg Sterling · 16 May 2006

Analytics

Yahoo’s Ad Inventory Beats Out Google

Susan Kuchinskas informed me of this post that shows recent comScore qSearch stats where Yahoo’s ad inventory is higher as a percentage,…

By Barry Schwartz · 25 Apr 2006

Industry

Revenues Up, Profits Down But Yahoo Meets Earnings Expectations

Yahoo reported a 22 percent drop in first quarter profits but met the expected earnings forecast. Yahoo profit slumps 22% in quarter…

By Danny Sullivan · 19 Apr 2006

Industry

E-consultancy UK Shopping Comparison Engine Buying Guide

Linus Gregoriadis of E-consultancy recently published a shopping comparison engine buyer’s guide focusing for the UK market. E-consultancy estimates that shopping comparison…

By Brian Smith · 07 Apr 2006

Industry

Study: Searchers Still Prefer to Buy Offline

A new Google-sponsored study from comScore Networks found that 25% of product-related searches resulted in purchases, with 63% occurring in brick and…

By rumo · 23 Mar 2006

Industry

Google AdWords Launches Demographic Site Targeting

Via Andrew Goodman, news that Google AdWords has updated their control panel interface today to provide demographic targeting of content ads. It…

By Jennifer Slegg · 08 Mar 2006

Industry

Beyond Beta: Google News Graduates

Google News has finally graduated from beta status, after more than three years in development, with some shiny new features.

By Greg Jarboe · 25 Jan 2006

Industry

How Does Ask Jeeves Get Its Advertising Point Across?

Along with the awesome coverage by Barry and Phoenix of SES Chicago, here’s another story from the SES Cconference via DMNews.com. This…

By Gary Price · 07 Dec 2005