Topic

ClickZ.

Everything we have published on ClickZ. 850 articles
PPC

Overture Considering Flat Rate Pricing

I’ve written before that we’ll see a move away from bidding on keywords in favor of paying for leads, regardless of the…

By Danny Sullivan · 04 Nov 2004

Industry

Topix.net and Citysearch Announce Partnership

Topix.net (a news resource I utilize several times each day) and Citysearch are announcing a deal today that will bring news headlines…

By Gary Price · 04 Nov 2004

Industry

$30 Million Jump in Domestic Paid Search Ads at AOL

The Washington Post takes a look at the Time Warner earnings announcement in: Time Warner Sets Aside Legal Reserve. On Paid Search…

By Gary Price · 03 Nov 2004

SEO

Desktop Search & The Search Marketer

Fredrick Marckini weighs in on how desktop search may impact search marketing: Google’s Desktop Search Could Change SEM Forever, from ClickZ. A…

By Danny Sullivan · 02 Nov 2004

SEO

Using Paid Listings To Help Sell Free/Organic

Want to get clients or your bosses to put more money into work to improve "organic" or "free" listings? Tapping into your…

By Danny Sullivan · 01 Nov 2004

Industry

Froogle Automates Merchant Ads, Gains Merchant Ratings

Froogle has opened up its ad automator tool to Froogle merchants. It converts the merchants product feeds into AdWords ads. Froogle also…

By Gary Price · 29 Oct 2004

Local

Local Search Continues to Grow, What About the Yellow Pages?

In the Clickz article: Kelsey: Local, Shopping Search Grow, Kevin Newcomb takes a look at a new study from The Kelsey Group…

By Gary Price · 29 Oct 2004

Industry

Background On New SMA-UK Group

Chris blogged earlier about the new Search Marketing Association UK group. Now ClickZ has a good article about the SMA-UK and why…

By Danny Sullivan · 23 Oct 2004

SEO

Overture Opens Ambassador Program To Traditional Ad Agencies

Overture’s long-standing Ambassador program for search engine marketing firms is now allowing interactive and traditional ad agencies to participate. More details from…

By Danny Sullivan · 23 Oct 2004

Industry

AOL Europe and Google Expand Deal

AOL Europe and Google have announced a multi-year agreement that will bring Google AdWords paid search listings to AOL’s European properties in…

By Gary Price · 19 Oct 2004