Topic

ClickZ.

Everything we have published on ClickZ. 850 articles
Industry

FindWhat’s Q4 Earnings Flat

Pam Parker’s Clickz article, FindWhat Blames Low Growth on Quality Control, takes a look at FindWhat’s recently announced Q4 2004 numbers and…

By Gary Price · 24 Feb 2005

PPC

Paid Search Worth $5.5 Billion In 2009

JupiterResearch says paid search will rise to $5.5 billion in 2009, driven by four vertical areas: retail, financial services, travel and media…

By Danny Sullivan · 24 Feb 2005

SEO

Oneupweb Study Finds Longer Search Phrases Convert Better Than Shorter

A study from search marketing firm Oneupweb finds that in general, longer search terms convert better than shorter ones. In particular: Conversion…

By Danny Sullivan · 23 Feb 2005

Industry

Lycos Offers Dating Meta Search

Looking for that perfect partner? Lycos Dating Search now up in beta lets you meta search for across popular dating and matchmaking…

By Danny Sullivan · 23 Feb 2005

PPC

SEMPO Stats On Click Fraud; Most Worried, Many Confirm A Problem

SEMPO has released stats about click fraud drawn from the The State of Search Engine Marketing 2004 survey it released in December.…

By Danny Sullivan · 23 Feb 2005

Analytics

Web Analytics Gets Trade Group

Trying to understand activity at your web site? Know what converts, what search engines send you traffic, links that are valuable? Mining…

By Danny Sullivan · 22 Feb 2005

Industry

Did-It Nabs Ask Jeeves/MaxOnline Exec

Did-it Hires New CEO Away from Ask Jeeves from ClickZ covers SEM firm Did-It getting a new CEO, courtesy of a steal…

By Danny Sullivan · 11 Feb 2005

Local

Kayak Travel Site Leaves Beta, Launches Paid Listings

Kayak is a travel search site that went up in beta back in October, as Gary covered more here: New Travel Search:…

By Danny Sullivan · 09 Feb 2005

Analytics

Search APIs & The Build Or Buy Management Question

In Search Engine APIs: Right for You? at ClickZ, Kevin Lee looks at the how the Google AdWords API now means all…

By Danny Sullivan · 09 Feb 2005

Analytics

Non-Converting Searches May Count, Too

Fredrick Marckini revisits a recent comScore study that found for every search that results in a sale, 12 other "non-converting" search will…

By Danny Sullivan · 07 Feb 2005