ClickZ.
Fathom Launches Online Marketing Analytics Tool
Fathom Breaks Into Analytics from ClickZ covers Fathom Online offering a new tool to give advertisers and agencies a “dashboard” to analyze…
SES San Jose 2005 Coverage Wrap-Up
There was a ton of news out of our Search Engine Strategies show held last month in San Jose. I’ve been collecting…
When & Why You Should Buy Your Name
Beaten at Your Own Name: Buying Your Brand from Kevin Lee at ClickZ looks at why brand holders might decide it makes…
Think’s Purchase Of Proceed Interactive Officially Off
Proceed Acquisition Won’t Proceed at ClickZ covers how a planned acquisition of search marketer Proceed Interactive by Think Partnership — parent company…
Microsoft Acquisition To Lead To Pay-Per-Call Ads?
Microsoft Buy Opens Pay-Per-Call Possibilities from ClickZ looks briefly at how Microsoft’s acquisition of VoIP firm Teleo might feed into a pay-per-call…
Hiring SEM Firms, Dealing With Clients & The Need For Communication
There's been a variety of articles over the past few weeks on hiring SEM firms -- as well how SEM firms can…
More Testing Of Middle Of The Page Query Refinement At Google
The Googleplex is playing with its search results again. Out is the "Dissatisfied" query refinement we wrote about earlier this month. In…
Copernic Still Wants Their Mamma.com
Clickz is reporting that the deal that has Mamma.com acquiring desktop/enterprise search provider, Copernic.com, is back on. Mamma.com’s plans to acquire Copernic…
Thumbs Up For Search Engine Marketing, Inc. Book
A Business Case for SEM from PJ Fusco at ClickZ looks at the new Search Engine Marketing, Inc. book from Mike Moran…
Search Marketing VP Ron Belanger Departs Carat Interactive
Carat’s Top Search Exec Departs from ClickZ covers how long time search marketer Ron Belanger, vice president of search marketing at Carat…