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How To Control Google’s Largest Search Partner: AOL Search
AOL has been working on creating a legitimate self-service platform that can be managed through a white label version of AdWords. This…
Bing Grows Search Market Share, Google Repeats High, Yahoo Halts Slide
For the second straight month Bing saw its U.S. search engine market share on the rise. Meanwhile, Google held steady, duplicating its…
3 Hyperlocal Networks SMBs Should Partake In
The jury is very much out on hyperlocal. Why should small and medium-sized businesses bother? Because you can establish a genuine voice…
Google, Bing Grow Search Market Share as Yahoo Continues to Wither
Google further increased its already dominant share of the U.S. search engine market in June, topping its own record set in May,…
Yahoo Hacked: 400,000 Passwords Stolen, List Posted Online
Yahoo has confirmed reports that some 400,000 of its user passwords were stolen in security breach. An attacker breached company systems July…
Google U.S. Search Share Hits Record High as Yahoo Falls to New Low
Google increased its stranglehold on the U.S. search engine market, reaching a record high in May, according to comScore. Meanwhile, Yahoo’s share…
Google, Facebook, Twitter, AOL & IAB Alliance Aims to Stop Badware
The Ads Integrity Alliance aims to stop malware and counterfeit goods ads, among other threats in advertising, by developing policy and sharing…
Nextag’s Fatal Sense of Google Entitlement
Nextag isn't ranking on Google, so their search results must be biased, argues CEO Jeffrey Katz. But really, creating a compelling website…
5 Essential Components of Localized Marketing Strategy for National Brands
Scalable, automated technology can help national brands overcome slower national competitors and smaller local competitors who lack marketing support. National brands should…
Yahoo Genome Brings Big Data to Advertisers
The big data-driven audience targeting system will combine Yahoo's registration, search, and behavioral data with information from 25 data sources, along with…