AdWords.
Google Adds Features to Keyword Tool
Google has announced a few updates to its Keyword Tool, including three new ways to filter and refine your keyword list. You…
Google Launches New Site, Tool For Global Marketing
Google unveiled two new products to help businesses expand to international markets, the Official Google Blog posted. The site, Google Ads For…
Flaw In Google Instant May Impact Your Adwords Spends
One addition to the new Google interface may be causing Adwords advertisers unwanted increased spends, when people double click on the entry…
Search Week in Review for Dec. 4, 2010
Here’s a roundup of this week’s columns and news stories for the week of Nov. 29 to Dec. 3, as reported by…
Google’s Holiday Gift: Product Listing Ads
Ready to try out the new AdWords Product Listing Ads? A guide to the key points advertisers should be aware of.
Google Quality Score Problems Creating Havoc With Adwords
Problems with the Quality Scores in Google Adwords were first noticed late last month and were fixed, according to Google, but now…
A 10 Day Plan to Overhaul Your PPC Campaigns, Part 1
Following this schedule will put you well on your way to the most profitable holiday season (and post-season) yet. First up: implementing…
CTRs Jump After Google Changes Name of Ads [Report]
Google’s recent renaming of “Sponsored Links” to “Ads” has been a positive for advertisers, according to a new study. The Search Agents…
Google Boost Ads Available in More Cities
Google’s beta test of Boost, the AdWords program that auto-generates search ads to appear in Google’s “Ads” section and Google Maps search…
Adwords Beta Testing New Layout In SERPs
For a moment I thought I was using Yahoo as I scrolled down the Google search results today. There were ads at…