Topic

AdWords.

Campaign strategy and platform updates from the AdWords era of paid search. 1,535 articles
Industry

Special Holiday Goodies, Pages, and Info from a Few of the Major Engines

Several of the large web engines are offering special holiday goodies from smart answers to holiday questions to logos to holiday borders…

By Gary Price · 17 Dec 2005

Industry

New Stuff from Google AdWords: Troubleshooting Wizards, Landing Pages & Your Quality Score, and Larger Font Sizes For AdWords

Three items on the Google AdWords beat to report on: a new troubleshooting wizard for advertisers with missing ads, landing pages factored…

By Gary Price · 11 Dec 2005

Industry

Search Forums Roundup: Dec. 2, 2005

Today’s SearchDay, Search Engine Forums Spotlight, features our weekly links to this week’s hot topics from search engine forums across the web:…

By rumo · 02 Dec 2005

Industry

Google Adds Onsite Advertiser Sign-Up to AdSense

In an extension of the site-targeted advertising programs Google rolled out for AdSense advertisers earlier this year, publishers can now sign up…

By rumo · 18 Nov 2005

Industry

Search Engine Ad Reps: Friend or Foe?

Search engines employ advertising representatives to help search marketers, but sometimes relations between ad reps and search marketers can be difficult or…

By Heather Lloyd Martin · 17 Nov 2005

Industry

Another Google UI Test? AdWords Appearing at the Bottom of Search Results

Mr. Seo Book (aka Aaron Wall) reports on another possible Google UI test. This one involves Google showing AdWords results at at…

By Gary Price · 16 Nov 2005

Industry

Google Renames Urchin Google Analytics, Makes It Free

Google has renamed its Urchin web analytics unit to be — yep — Google Analytics (as Gary predicted), in a move that…

By Danny Sullivan · 14 Nov 2005

Industry

Google Personalized Search Leaves Google Labs

Google's personalized search has graduated from Google Labs and is now available to users on 39 worldwide Google domains in addition to…

By Chris Sherman · 10 Nov 2005

Analytics

Google Print Is Google’s Ninth Most Popular Service

With all the debate over what Google Print might do to publishers, I was wondering if anyone was even using the service?…

By Danny Sullivan · 08 Nov 2005

Industry

A Compilation of Search Marketing Book Reviews

Looking for a book to help you sharpen your search marketing skills? Look no further—here's a compilation of reviews published in SearchDay…

By Chris Sherman · 26 Oct 2005