Topic

AdWords.

Campaign strategy and platform updates from the AdWords era of paid search. 1,535 articles
Industry

Highlights from the SEW Blog: May 30, 2006

Featured posts from the Search Engine Watch blog, as well as our customary search headlines from around the web.

By Chris Sherman · 29 May 2006

PPC

Free New AdWords Alerts Service

A free alert service kicks off with two alerts related to Google AdWords and AdSense. You can get daily email alerts with…

By Detlev Johnson · 29 May 2006

Industry

Phil Bradley Our New Searching Correspondent; Jennifer Slegg Picks Up Paid Search Coverage

Search Engine Watch has always had two main audiences: search marketers and searchers. We want marketers to understand how to reach an…

By Danny Sullivan · 25 May 2006

Industry

New Google AdWords Dayparting & Ad Scheduling Coming

At Search Engine Watch Live in Seattle last week, Lexa Pope from the Google AdWords team discussed their new ad scheduling features…

By Jennifer Slegg · 24 May 2006

Industry

New AdWords Layout Being Tested?

I reported at the Search Engine Roundtable this morning that people are noticing a new layout for the AdWords ads on the…

By Barry Schwartz · 24 May 2006

PPC

Search Engines Using Search Ads To Promote Themselves

In the past week or so, I have been reporting on the different ways search engines use search ads to promote their…

By Barry Schwartz · 24 May 2006

Industry

Daily SearchCast, May 23, 2006: Google Removes Sites Over Hate Speech From News; Google Bug Makes Your Site Seem To Disappear; MSN Gives ODP Description Opt-Out (Hurray!) & More!

Today’s search podcast covers Google removing some sites from Google News over hate speech issues; a bug that causes Google to report…

By Danny Sullivan · 23 May 2006

Industry

Search Headlines & Links: May 22, 2006

Below, a recap of stories posted yesterday to the Search Engine Watch Blog, along with other items we’ve spotted but not blogged…

By Danny Sullivan · 23 May 2006

Industry

AdSense Video Ads Out of Rich Media Beta Test

AdWords advertisers will be able to display video ads across the AdSense content network. The video ads, in a click-to-play video format…

By Jennifer Slegg · 23 May 2006

Industry

Google Sends Settlement Notices In Click Fraud Class Action Case

Google has now sent out notices to advertisers advising them of their rights in the proposed settlement in a class action case…

By Barry Schwartz · 22 May 2006