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Vine Search Offers New Opportunity for Brands
The long-awaited Web version of Vine is now available, letting anyone search by person, tag, or location. This means there are some…
4 Social PPC Misconceptions
Social PPC can be a highly effective way to generate leads and sales. Because social PPC is still relatively new, mistaken beliefs…
Link Building for Restaurants: The Ultimate Guide
The restaurant industry is absolutely perfectly primed for creative marketing ideas. These link building recipes are ripe for you to use to…
How to Prepare for Your Content Audit
Performing a content audit on your website is time-consuming, but also incredibly valuable. It will help you see what content is on…
12 Critical Metrics to Help You Build a Data-Informed Content Strategy
There are nearly limitless ways to use data. So, how do you go about it? This post will walk you through search,…
Conquering Content Marketing, Step 5: Measurement
You have to experiment to find out what works, and it starts with tracking. You can't just generate reports and call it…
Vic Gundotra Leaving Google, What’s It Mean for Google+?
Vic Gundotra, the driving force behind the Google+ platform, has announced he is leaving Google, which has many people pondering the future…
Google Marks Earth Day 2014 With 6 Animated Animal Logos, Including a Hummingbird
For Google's annual salute to Earth Day in 2014, the company has incorporated a series of six animals – the Rufous hummingbird,…
PostJoint Google Penalty Fallout Continues
PostJoint has reconfirmed their penalty in Google. The penalty was for unnatural inbound links, which seems to be Google's stock penalty for…
What Type of Content Should You Create: Long or Short?
Which form of content should you focus on creating? Should it be long, short, or a mix? If a mix, what's the…