Topic

Google.

Algorithm updates, product launches, and two decades of covering the company that defines search. 8,712 articles
Latest in Google

SEO Fail! 10 Most Commonly Overused Website Techniques

Too often, websites pick up a technique just because another site uses it thinking it's amazingly cool. But flashy techniques like infinite scroll and vertical scroll are probably…

By Kristine Schachinger · 31 Jan 2013

Local

Google Maps North Korea – Including Gulag

With the assistance of locals, Google has updated its Maps to fill in many of the blanks of North Korea's most remote…

By Danny Goodwin · 31 Jan 2013

Video

YouTube Readying Premium Service Launch?

YouTube is reportedly working with a group of channel producers on a platform that will allow channels to charge users to access…

By Shaun Nichols · 30 Jan 2013

PPC

Valentine’s Day 2013 PPC Tips

February 14th is just around the corner. That means it’s time to get your PPC campaigns in check for Valentine’s Day. Here…

By John Rampton · 30 Jan 2013

SEO

The New SEO: Search Marketing Integration

The days of SEO as a distinct, independent discipline are numbered. SEO is fast evolving into a more creative, diverse, and challenging…

By Brad Miller · 30 Jan 2013

Mobile

Google Catalogs Design Tips: How to Best Showcase Your Products

This guide reviews the differences of digital vs. print catalogs, offers tips on how to best present your products on Google Catalogs,…

By Adreana Langston · 30 Jan 2013

Industry

Why & How Google Hands Over Users’ Data to Governments

When Google is able to, it notifies users that someone has come knocking for their information – whether it's search query history,…

By Dave Neal · 29 Jan 2013

Local

Google+ Tells Businesses Using AdWords Express Will Grow Followers

Looks like Google is once again trying to sell local business owners with a Google+ page on the idea that AdWords Express…

By John Rampton · 29 Jan 2013

Industry

Google Faces Safari Tracking Lawsuit in UK

Twelve plaintiffs have banded together in the UK to file a lawsuit against Google, which could open Google to damage payments –…

By Dave Neal · 29 Jan 2013

Analytics

Competitive Analysis: How to Become an SEO Hero in 4 Steps

Spending time understanding and tracking trends in your competitive landscape will positively impact the metrics you care about. And sharing both the…

By Nathan Safran · 29 Jan 2013

Analytics

How to Use Google Analytics Advanced Segments

Advanced segments are the tool that expands the repertoire of possible Google Analytics analysis up to near-unbelievable levels. If you want to…

By Alistair Dent · 29 Jan 2013

Social

Make the Most of Your Social Media Interactions: 9 Tips

If you really want to optimize your social media strategy, some discovery, planning, and measurement must take place. These nine tips will…

By Ashley Zeckman · 29 Jan 2013

SEO

SEO Recruitment Tips For Employers & Candidates

Recruitment is a make-or-break activity for SEO teams. Recruit the right person, you’re golden! Here’s how employers can find a great SEO…

By Richard Kirk · 29 Jan 2013

SEO

Keys to SEO: Content & User Experience – Interview With Bing’s Duane Forrester

SEO is leaving behind its history of being a bunch of tactical executions and becoming more of a high-level strategic affair –…

By Mark Jackson · 28 Jan 2013

PPC

Is Your Quality Score Costing or Saving You Money?

When it comes to AdWords Quality Score, everyone knows from best practices that increasing this magic number is beneficial for rankings and…

By Noran El Shinnawy · 28 Jan 2013

Social

Can Facebook Graph Search Disrupt the Google Habit?

Google is useful and the value of Google gets continually reinforced to consumers, day in and day out. Ultimately, a new search…

By Eli Goodman · 28 Jan 2013

Mobile

How to Prepare Your Google Shopping Feed for Google Catalogs

These tips and strategies on how to clean up images (duplicates, pixelated, or lacking), as well as how to write titles and…

By Adreana Langston · 28 Jan 2013

SEO

Using Footer Links to Diversify Your Backlink Profile

To create a natural and diverse backlink profile, you can make simple changes to fix four common issues: zero relevancy, all links…

By Matt Morgan · 27 Jan 2013

PPC

PLAs are Here to Stay: A Few Tips on How to Take Advantage

Now that the dust has settled from Google's transition from free to paid and from the Q4 spike, many of the questions…

By Dave Ragals · 25 Jan 2013

SEO

Google, I Think I Love You … So What Am I So Afraid Of?

What if Google someday decides it no longer loves your site? It stops sending traffic your way, drops your rankings, blocks access…

By Uri Bar Joseph · 25 Jan 2013

PPC

3 Hot Bing Ads Features for 2013 from a Certified Search Nerd

Bing Ads rolled out many new features at a rapid pace in 2012. Gain time, insights, click volume, and conversions in 2013…

By John Gagnon · 25 Jan 2013

Mobile

Mobile, Local & Search: 5 Sources of Innovation & Investment in 2013

Expect another eventful year at the intersection of mobile, local and search – where change will once again be the constant. Here’s…

By Michael Boland · 25 Jan 2013

PPC

Google Grants: An Introductory Search Advertising Guide for Nonprofits

Google created the Grants program to allow nonprofit organizations to advertise via the Google AdWords platform. Here's how to get approved, set…

By Amman Badlani · 25 Jan 2013

Industry

Google: Image Search Overhaul Will Deliver Higher Click-Through Rates

Google has announced that it will be rolling out an overhaul to its image search function. This will provide a more prominent…

By Dan Worth · 24 Jan 2013

Analytics

Extending Your Google Analytics Functionality With the Application Gallery

Whether you measure your own blog or a host of clients' sites, some of the automation features and additional dashboarding data reporting…

By Thom Craver · 24 Jan 2013

Page 99 of 323