Google.
Yes, Virginia, there is a natural and paid search synergy
“Does running a natural search campaign and a paid search campaign together create more value than running them in a non-integrated manner?”…
Google Adding Print Purchasing to AdWords Interface
To improve their sales numbers for print media, Google is adding a Print Tab to AdWords accounts. Scheduled for an extended beta…
DoubleClick Takes Ad Exchange on the Road
Apparently DoubleClick’s new ad exchange is a bit more than vaporware, or a pretty bow to put on the package to entice…
Google Builds AdWords Storefront for Intel Resellers
Beginning next week, Intel’s channel partners will be able to plan and buy AdWords campaigns via a custom storefront created by Intel…
Ad Age Digital Fact Pack full of news nuggets
Abbey Klaassen of Advertising Age reports that Ad Age’s Digital Fact Pack is available to download for free. Among the highlights in…
Google Changing Tune on Performics?
Since Google announced its intention to acquire DoubleClick, the industry has been buzzing with speculation about what would happen to Performics, the…
Google ranks The Colbert Nation #1 for “giant brass balls”
Stephen Colbert’s viewers, who have already been banned by Wikipedia, have now mastered the art of googlebombing. If you conduct a search…
Google Income, Profits Up
Google reported its first-quarter financial results today, with profits up 69 percent to $1 billion, or $3.18 a share, on revenues of…
Google Adds Link Tools, Renames Froogle
Google made separate announcements today upgrading its recently released anchor text reporting tools, and renaming Froogle to Google Product Search. The new…
Google Ad VP Spamming Google On The Side?
Threadwatch has outed Tim Armstrong, Google Ad VP, for his involvement with Associated Content, that seems to be a content generating company…