Topic

Google.

Algorithm updates, product launches, and two decades of covering the company that defines search. 8,745 articles
Industry

Okay, now Google’s Artificial Intelligence Division is just showing off

One day, when you pull out your smartphone to ask Google or Siri a question, instead of returning a list of search…

By Adam Stetzer · 30 Mar 2016

Analytics

Google has redesigned AdWords: what does this mean for you?

The world, the ad market, and Google itself have all changed dramatically in the past 15 years, and it’s fair to say…

By Matt Owen · 29 Mar 2016

SEO

Are search engines ‘semantic’?

It never fails to make me smile when people misuse the term ‘semantic search’, so really... what is semantic web search?

By Gerald Murphy · 24 Mar 2016

SEO

Google reveals its three most important ranking signals

We’ve already heard that RankBrain, Google’s artificial intelligence system, is the "third most important signal contributing to the result of a search…

By Christopher Ratcliff · 24 Mar 2016

PPC

Three recent changes to Google Shopping you need to be aware of

If you haven’t noticed by now, Google Shopping is taking center-stage for retailers as we move deeper into 2016 – with more…

By Jennifer Johnstone · 23 Mar 2016

Industry

A first look at Plonked, the new search engine for business

Earlier this month came the launch of a brand new search engine dedicated to providing in-depth insights into the business world. Its…

By Rebecca Sentance · 21 Mar 2016

Industry

Six of the most interesting SEM news stories of the week

Welcome to our weekly round-up of all the latest news and research from around the world of search marketing and beyond.

By Christopher Ratcliff · 18 Mar 2016

Content

What performance marketers need to know about Google Knowledge Graph

Last week artificial intelligence achieved another victory over humankind. Google DeepMind's AlphaGo program won 4-1 against Lee Sedol, one of the best…

By Oliver Wood · 17 Mar 2016

Events

Rob Kerry on the future of search: 2016 and beyond

At the inaugural Ayima Insights digital marketing conference, Ayima co-founder Rob Kerry gave us his insights into how the field of search…

By Rebecca Sentance · 14 Mar 2016

SEO

Google issues guidelines on bloggers and links for freebies

The practice of brands engaging with popular bloggers seems to have caught Google’s attention, with the search engine offering some advice on…

By Graham Charlton · 11 Mar 2016