Google.
Getting Social Traffic on the SERPs Without SEO
Google and Bing are trying to figure out the best ways to show social results in search results. Personalization and real-time results…
Frequency Capping in AdWords Retargeting Campaigns
Retargeting, by its nature, is a powerful tool. However, you must remember that no one likes to be harassed. In fact, if…
Search Personalization & the User Experience
As the engines evolve we need to find ways to evolve with them. This is what I like to call “future proofing.”…
YouTube Adds Merch Store, Google+ Integration, Tests Related Videos Layout
YouTube is getting a batch of hot new features, including a "merch store" for music partners; a new sign-up process for indie…
Google Shutting Down Buzz and 4 Other Services
Google announced that several products will be shut down by early 2012. This includes Google Buzz, Code Search, the University Research Program…
Google Promotes Online Safety With ‘Good to Know’ Campaign
Teaming with the Citizens Advice Bureau (CAB), Google will promote “safe computer usage” for users. The "Good to Know" campaign offers advice…
Google Places Now Get Automatic Updates from Users, Crawls
Google is giving more trust to user reports on the address, hours & operating name of businesses. Submitted updates will show up…
BrightEdge Launches S3 Platform with Social Site Audit
Social plugin adoption is rising, though almost half of top websites aren’t yet using any social links or plugins. BrightEdge’s S3 platform…
Google Launching an MP3 Store, Say Label Execs
Google's Cloud-based music service may soon give users both the option to buy music and have the highest quality version of their…
Integrating SEO & PPC: 3 Areas to Explore
We're headed toward a more "organic" paid search experience. It’s in the best financial interests of Google to move click share towards…