Google.
Your Guide to 301 Redirects for SEO
In general nothing bad will happen whether visitors type in www or leave it off. But there are things you should handle with care, lest your SEO campaign…
Google Panda and the High Risk of Using Aggressive or Deceptive Advertising
Aggressive or deceptive advertising tactics can heavily impact user engagement, which in turn can cause serious Panda issues. Learn how to avoid,…
Search Engine Marketing Checklist for Hotel Marketers
In order to attract consumers, good search engine marketing should be built on a strong and thorough checklist.
Bing Ads Improves Speed, Bidding, and Targeting
A marketing toolkit for Small Business Saturday is the most recent in a series of upgrades Microsoft made within its search engine's…
Penguin 3.0 Born One Year After Its Predecessor
One year after the release of Penguin 2.1, Google released its latest update and the search marketing world is bracing for its…
The Importance of Initial Research Prior to Link Development
Even if you can take just a day or so to really do some research before you start trying to generate links,…
[#SESDENVER] Could Google+ Be the Future of SEO?
At SES Denver, Merry Morud and Cindy Krum explained that as Hummingbird places more importance on social signals for ranking, Google Plus…
Google to Fight Piracy by Modifying Search Algorithms
Google has updated its search engine algorithms in an attempt to restrict piracy websites appearing high in its search rankings.
Google’s Profits Decline as It Spends Heavily in Q3
The company's earnings slip 5 percent as Google ups its spending.
Existential Questions About the Future of Search
In the coming years, SEO will more than likely change as search keeps evolving to better meet technological advancements and user behavior.
PageRank Dead? – What Will Replace the “Green Standard?”
Just about every backlink reporting service has developed a metric to compete with PageRank. Here are four resources that may be good…
AdWords Callouts – How Are They Performing to Date?
Lots of clients have adopted Google callouts as part of their copy strategy, but how are they performing so far?
Google Adds New Features to Tag Manager
To support both marketers and IT teams, Google has introduced three new updates to Tag Manager.
Dealing With Onsite Duplicate Content Issues
One of the biggest reasons for lost traffic and rankings can be duplicate content. Here are some tips for fixing this problem.
Teens Love Google Voice Search
A new study from Google shows that 55 percent of teens and 41 percent of adults use voice search more than once…
Have Your Doctor’s Appointment Right in Google Search Results
Google is currently testing a new feature that will allow users searching for medical-related information to connect directly with doctors via its…
Amazon Is Our Biggest Rival in Search Market, Says Google
Google chairman Eric Schmidt admits those looking for something to buy are usually looking for it on Amazon.
Movie-Themed Halloween Costumes Lead Google Search Trends
Costumes from blockbusters like "Frozen" and "Maleficent" are the most searched Halloween ideas on Google this year.
Penguin – What Happens Next? 10 Data-Led Predictions
What will the latest update of Penguin bring and how can webmasters prepare?
Android’s New Feature Paves Way for Apps Replacing Web
Google's new App Trial technology may prove to make mobile Web browsing, and mobile search, obsolete.
Mobile, the Ultimate Shopping Assistant, Says Google
The holiday shopping season has already begun. Who needs an in-store sales assistant when you can have your mobile?!
Google Testing “Not Mobile-Friendly” Icons
The tech giant is testing the new icons in its mobile search results.
Right to Be Forgotten: Google Refreshes Stats
Last week, Google updated its Transparency Report to reflect updated data on the requests and actions taken.
Sit Back and Let Google Make Plans for You
Now, the updated Google app can help you plan your next date or discover where to dine out when traveling.
Know Your Platforms: AdWords vs. AdWords Express
What are the key differences between AdWords and AdWords Express? Which platform is best suited for the needs and goals of your…
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