Topic

Google.

Algorithm updates, product launches, and two decades of covering the company that defines search. 8,746 articles
Development

A Call To Search Engines to Reduce Dependence on Microformats

If websites that invest tens of millions of dollars per year in driving traffic cannot get simple semantic markups implemented correctly, how…

By Adam Dorfman · 20 Sep 2012

Local

Google Maps Business Photos Panoramic Interiors Easier to Access

Improvements to Google Maps Business Photos offer searchers panoramic views of more business interiors. Users can now simply drag and drop an…

By Miranda Miller · 19 Sep 2012

Local

The Ultimate Guide to Group Buying Sites

Group buying websites make local marketing at scale accessible to businesses, but don’t make them instantly profitable or worthwhile. You need to…

By Alex Cohen · 19 Sep 2012

PPC

Has PPC Ad Position Been Reduced to a Simple Race to the Top?

With a constant parade of new ad features being rolled out by Google AdWords, the importance of ranking in the top 3…

By John Lee · 19 Sep 2012

Analytics

7 Stages of “Do Not Track” Grief: A Survival Guide for Analysts & Online Marketers

While many in the community are bracing with the implications of Do Not Track, others believe it won’t have a significant impact…

By Garry Przyklenk · 19 Sep 2012

Mobile

3 Mobile Marketing Must Haves for the Holiday Season

A flood of mobile device sales throughout the year means mobile is poised to play an even more crucial role in the…

By Monica Ho · 19 Sep 2012

PPC

Search Marketing & the Fine Art of Nexting

Our subconscious has habit of predicting what is just about to happen, or "nexting." So it's critical for search marketers to create…

By Howard Jacobson · 19 Sep 2012

Social

Google Buys Instagram Rival Nik as Google+ Passes 400 Million Users

Google has announced it is to acquire imaging platform Nik Software and reports that Google+ now has more than 400 million members…

By Shaun Nichols · 19 Sep 2012

PPC

Google AdWords Gets Shared Budgets Option for Easier Allocation Across Campaigns

A new Google AdWords feature allows marketers to share a daily maximum budget across multiple campaigns. Shared Budget was designed to improve…

By Miranda Miller · 18 Sep 2012

Video

Google Play, YouTube & Others Getting 600+ 20th Century Fox Movies, TV Shows

Google Play and YouTube are among the new distribution channels chosen by 20th Century Fox for over 600 movie and TV show…

By Miranda Miller · 18 Sep 2012