Topic

Google.

Algorithm updates, product launches, and two decades of covering the company that defines search. 8,745 articles
Industry

Google Now Allows Gmail and Calendar Data Downloads

Finally, Google will allow users to download data from their Gmail and Google Calendars, a function that has long been available on…

By Dan Worth · 06 Dec 2013

SEO

Surprise! Google Updates PageRank Just in Time for Christmas

PageRank may not be dead after all. Google unexpectedly updated PageRank early this morning, just six weeks after head of webspam Matt…

By Jennifer Slegg · 06 Dec 2013

Local

Expanding from Local to National SEO with Google Trends

Use these tips to take advantage of the regional information that Google Trends is giving you and begin working on multiple local…

By Matt Morgan · 06 Dec 2013

SEO

The ‘New SEO’ is Plain Old Marketing

Sometimes moving forward means going all the way back to the beginning. Even if the SEO tricks are dying out the, technical…

By Jennifer Van Iderstyne · 06 Dec 2013

Industry

Google Trends Updates Accommodate Misspellings and Different Meanings

Several updates have been announced for Google Trends, making the data it provides more useful. It will now work to determine user…

By Jennifer Slegg · 05 Dec 2013

SEO

Google Webmaster Tools Now Finds Smartphone Crawl Errors

Google Webmaster Tools has made some changes to their crawl errors page to include specific smartphone crawl errors that the Googlebot-Mobilebot discovers…

By Jennifer Slegg · 05 Dec 2013

Content

Matt Cutts: Don’t Stitch Copied Content from Multiple Sites

In a recent Google Webmaster Help video, Matt Cutts addressed the question of "stitching" -- taking bits of content from multiple sources…

By Jessica Lee · 05 Dec 2013

Analytics

5 Steps to Building a Results-Driven Multi-Channel Plan for 2014

Use this 5-step approach to ensure action aligns with performance in your 2014 multi-channel marketing plan. Columnist Rebecca Murtagh shares tips to…

By Rebecca Murtagh · 05 Dec 2013

PPC

Google AdWords Call Extensions: Beware the Data Gaps

Google AdWords Call Extensions are fundamentally important for online advertising; having a phone number published with your text ad gives you a…

By John Lee · 05 Dec 2013

Mobile

Google Search Results Now Include Apps for Android Users

Android users can now see apps in search results when searching on their mobile device. When the best answer to a query…

By Miranda Miller · 04 Dec 2013