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SEO

Control Your Brand’s Reputation Using SEO

Branded search is your moneymaker, but is probably also the most neglected aspect of SEO. Here are some ways to keep your branded traffic…

By John Lynch · 23 Mar 2011

PPC

A 12-Step Program to Improve Your CTR

Before a PPC ad can generate a conversion, it needs to generate a click. If you want to improve your CTR, these steps will…

By Melissa Mackey · 23 Mar 2011

Industry

SES New York 2011 Day 1 Coverage #SESNY

Here's a roundup of today's live blogging and coverage of SES New York 2011.

By Danny Goodwin · 22 Mar 2011

Analytics

Top 5 Things I Learned at SES NY: Analytics Sessions

Day one at Search Engine Strategies New York 2011 and the analytics tracks are in full swing. I started the morning presenting Introduction to…

By Thom Craver · 22 Mar 2011

Industry

Google Doodle Gets Its Own Patent

You read that correctly, Google Doodles – the mashup of artwork and the Google logo – have received an actual U. S. Patent, number…

By Thom Craver · 22 Mar 2011

Development

Google Finally Releases Page Speed for Chrome

Page Speed for Google Chrome has the same key features as the Firebug add-on with two new improvements. The Page Speed tool, previously available…

By Brent Rangen · 22 Mar 2011

SEO

MajesticSEO Announces the New Freshness Index

Majestic SEO announces a “freshness index” tool to the Site Explorer, Clique Hunter, Advanced reports and Standard Reports. The new feature is a big…

By Brent Rangen · 22 Mar 2011

Industry

NachoFoto Semantic Real Time Image Search Engine Out of Beta

Nachofoto, dubbed the world’s first “Semantic Real Time Image Search Engine” (try and say that with a mouth full of corn chips) is finally…

By Brent Rangen · 22 Mar 2011

Industry

The Social Evolution of Search Engine Result Pages

How Google is changing the way they integrate Twitter results into search results and how Bing is evolving their inclusion of Facebook Like data…

By Erez Barak · 22 Mar 2011

SEO

What Makes a Link Target a Bullseye?

Why authority, relevance, and accessibility are the trifecta of desirable qualities link builders should look for when determining potential links.

By Jennifer Van Iderstyne · 22 Mar 2011