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Search Presents Challenges for Retailers
In addition to paid search, retailers should pay attention to SEO and shopping search engines, according to a new study from TrafficLeader.
Live From NAA: Local SearchTakes Center Stage
I’m at the Newspaper Association of America Marketing Convention in Las Vegas this week. The general chatter in and around the conference grounds has…
Search Headlines & Links: Jan. 30, 2007
A selection of stories posted to the Search Engine Watch Blog, along with search-related headlines from around the Web: From the SEW Blog: Make…
The Lost Arts of Accountability and Relevance?
Search marketers who blame Google’s latest algorithm shift or quality score update for their traffic woes are like brick and mortar store owners blaming…
Yahoo Site Explorer Gets Updates
Yahoo has updated Site Explorer, its tool for webmasters that shares what Yahoo knows about your site in terms of indexed pages and links.…
Apple To Pay Bloggers Court Costs
In 2004 Apple started legal proceedings against bloggers who carried information about their ‘Asteroid’ project. In 2005 the courts ruled that bloggers did not…
Click Fraud Numbers Up, Content Networks Near 20%
A Click Forensics report found 2006 click fraud numbers reached 14.2% overall and 19.2 for clicks from search engine content networks. While high spend…
Yahoo Keyword Tool Not Dead Yet
Earlier reports that Yahoo’s keyword research tool is being discontinued are not true, according to a Yahoo spokesperson. Apparently, issues with the public Keyword…
Search guru Danny Sullivan becomes Ad Age Digital’s newest columnist
In yet another sign that search marketing is now mainstream marketing, Ad Age Digital’s newest columnist is none other than search guru Danny Sullivan.…
SEMPO Names Board of Directors Nominees
Lee Odden shares the list of 37 SEMPO Board of Directors nominees, as chosen by SEMPO members earlier this month. Last year’s board members…
Wikio combines news search, personalization and social media
While I posted a short item about Wikio getting funding a few days ago, Chris Sherman of Search Engine Land has taken a closer…
Searchforvideo.com Adds Drop Down Search Functionality
Searchforvideo.com , an online video clip directory which aggregates and indexes references to video clips but does not host or stream online video content,…
Make ROI Your New Year’s Resolution
Blaming Google for your traffic woes is like a brick and mortar store blaming the city for its traffic. Once they walk through the…
Search Headlines & Links: Jan. 29, 2007
A selection of stories posted to the Search Engine Watch Blog, along with search-related headlines from around the Web: From the SEW Blog: Keyword…
Google Fights for Its Trademark
Google has sued serial trademark litigant and self-styled “intellectual property entrepreneur” Leo Stoller for false advertising, unfair competition and RICO violations for claiming that…
Keyword Research Industry Still Lacks a Clear Choice
Keyword phrase research is perhaps the most important part of any Search Engine Marketing campaign. The ability to pinpoint the phrases used by searchers…
February Internet Marketing Seminar in North Carolina
Ron Jones of Symetri is organizing an Internet marketing seminar in Greensboro, North Carolina on February 23, 2007. According to Ron, the seminar will…
Stephen Colbert to launch IntegrityJustice.com blog
Okay, I admit that I’m posting this one for my kids: David Silverberg of Digital Journal reports that “Stephen Colbert, the tycoon of ‘truthiness,’…
Tribune taps news search engine Topix for classified ads
Mark Walsh of MediaPost Publications reports that news search engine “Topix.net has forged a deal to power general merchandise classifieds on Tribune Company newspaper…
57% of teachers use Internet-based news in the classroom
Robert MacMillan of Reuters reports on a new study by the Carnegie-Knight Task Force on the Future of Journalism Education. The study found that…