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PPC

Yahoo Moves to Short Descriptions

As Yahoo announced in April, Yahoo has begun requiring advertisers to provide a short, 70-character description for all ad descriptions. Previously, advertisers could supply…

By Kevin Newcomb · 21 Jun 2007

SEO

Does Your Site Deserve Link Love?

Some examples of clever ways to go about getting links and making your ideas go viral.

By Sage Lewis · 21 Jun 2007

Industry

SEW Experts: Does Your Site Deserve Link Love?

In today’s Link Love column, “Does Your Site Deserve Link Love?,” Sage Lewis offers some examples of clever ways to go about getting links…

By Kevin Newcomb · 20 Jun 2007

Industry

Search Headlines & Links: June 20, 2007

Want a snapshot of the day’s search marketing news? Here we’ve collected today’s top news stories posted to the Search Engine Watch Blog, along…

By Kevin Newcomb · 20 Jun 2007

Social

Finding Success in Social Media

Profiles on social media sites can be used for reputation management, or the sites themselves can be used for general link-baiting.

By Eric Enge · 20 Jun 2007

Industry

Ask.com Asks a Ninja for Ad Help

Ask.com has turned to Ask A Ninja for its latest online advertising effort, according to ClickZ. The live-read video campaign inserted into the popular…

By Kevin Newcomb · 20 Jun 2007

Industry

SES Latino Coverage

The Search Engine Strategies Latino conference in Miami this week provided attendees with a wealth of search-related information, including a full track of content…

By Kevin Newcomb · 20 Jun 2007

Industry

Seth Godin Interview

Latest in my interview series is a chat with Seth Godin about Squidoo, and about the challenges facing Google, Yahoo, and Microsoft. Seth praises…

By Eric Enge · 20 Jun 2007

Industry

The Impact of User Registration on Generating Real Estate Leads

Real Estate sales are a large, highly fragmented market that evolved around control of data through the Multiple Listing Service. However, with its premise…

By Eric Enge · 20 Jun 2007

Industry

Are IT Buyers and Marketers Search-Aligned?

According to a recent survey of 3,000 IT buyers and marketers, some 83 percent of buyers actively use Google to find tech information. About…

By Debby Richman · 20 Jun 2007

Local

Google Maps Integrates User Reviews (Finally)

Google yesterday announced on the Lat Long Blog that it will begin to offer the opportunity to read and write user generated reviews of…

By Michael Boland · 20 Jun 2007

Industry

SEW Experts: The Impact of User Registration on Generating Real Estate Leads

In today’s By the Numbers column, “The Impact of User Registration on Generating Real Estate Leads,” Eric Enge discusses changes to lead generation strategies…

By Kevin Newcomb · 19 Jun 2007

Industry

Search Headlines & Links: June 19, 2007

Want a snapshot of the day’s search marketing news? Here we’ve collected today’s top news stories posted to the Search Engine Watch Blog, along…

By Kevin Newcomb · 19 Jun 2007

Industry

The Search Engine Update – Number 244 – June 19, 2007

Search Engine Watch's recap of top search engine stories, featuring exclusive content for members since our last newsletter.

By Kevin Newcomb · 19 Jun 2007

Industry

Search Engine Strategies Toronto Was … Different

Many things were different in Toronto last week, but that's just a reflection of the changing times in the search industry.

By Greg Jarboe · 19 Jun 2007

Industry

Google International Press Day

In what appears to be much of a recap of its recent Searchology event at the Googleplex in Mountain View, Google is hosting an…

By Kevin Newcomb · 19 Jun 2007

Industry

Google Sweet Google

Google Maps didn’t photograph my cats, although my living room window is clearly visible in their shot of my building. Rather, they immortalized me…

By rumo · 19 Jun 2007

Video

YouTube Adds 9 Localized Country Sites

Google announced today that YouTube has added nine country-specific sites. The localized sites are fully translated, with localized home pages, content and search functions.…

By Kevin Newcomb · 19 Jun 2007

Industry

Law.com launches vertical search engine

Yesterday Law.com announced Law.com Quest, a vertical search engine focused on the searching of legal documents. Quest will allow searchers to search Law.com relates…

By Eric Enge · 19 Jun 2007

Industry

More Thoughts on SES Toronto

In today’s SearchDay, Greg Jarboe tries to put his finger on the many things that made SES Toronto different this year. The content, tone,…

By Kevin Newcomb · 19 Jun 2007