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Apple App Store Hits 15 Billion Downloads, Revamps iAds
Apple continues to build its position of dominance when it comes to app sales. Having just hit 15 billion app downloads, Apple is also…
What can Google Images See?
To avoid using easily indexed words like ‘advertorial’ on a page, publishers have been using a 'sponsored content' icon to ensure legal compliance without…
How to Create Ethical Linkbait from Public Information
There are limitless opportunities to create things for your Web site from public information that people will link to. It's all about finding the…
Google AdWords CTR Improves, Yahoo & Bing Both See PPC Spending Increase
A report from Marin Software examines search advertising trends over the last year. Notably, Google CTR is up while Google impressions are down, and…
Twitter Leaving Nest? Taking Risks, Raising Funds & Buying Companies
Twitter continues to grow rapidly, but to stand in the social world of tomorrow the company will have to do more than that. Recent…
Exact Match Domains Can Double Clicks on PPC Ads
An appropriately written PPC advert is one key to success in search marketing, but how much does your domain name impact that success? According…
Facebook Blocks Google’s Shot at Social
In response to Google+, Facebook is taking some dramatic steps. Facebook has blocked tools that would allow for easy migration to Google+. Previously, in…
Double Standard Over Google+ Business Profiles Being Shutdown
A number of companies, who thought they had a jump start, may be losing their current Google+ Profiles, as Google is not offering this…
Macy’s.com Demonstrate Ways to #Fail with Your Country Selector
A friend recently tipped Michael Bonfils off on Macy’s new global strategy for International SEO and he almost fell off his chair. How can…
Will Group Chat, Video Calls Help Facebook Counter Google+ Hangouts & Huddle?
While it may have been "awesome" a week ago, Facebook's annoucement that it is now offering group chat and video calling may have lost…